South Suffolk Logo Design

Virtually every new South Suffolk company understands that they require a logo, yet few entrepreneurs entirely are aware of the essential role their logo will perform in their success, or precisely why one logo design performs far better than another. A business logo has an instant and long term impact on the prosperity of a business, pick the right one and it will make the door swing and cash register ring, select the incorrect one and it will be an obstacle and a hindrance for the longevity of an organization. The logos featured in the ImageCo portfolio help South Suffolk businesses prosper, they are effective in any given circumstance and the reason why they are so effective is that they all have these 5 traits in common.
  1. Simplicity: simple logo designs do not require deliberation, they can be realized in just a glimpse.
  2. Scalability: from business cards to billboards a scalable logo design will continue to be legible and equally emotive at any dimension.
  3. Versatility: logos that function on any device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the organization they stand for.
  5. Relevance: a logo design must be lasting and will feel relevant today, tomorrow, and twenty years from now.

Retro logo style of a bicycle created for a South Suffolk coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and bistro were actually opening in an older section of the town and really wanted to visualize a vintage atmosphere without coming across as stodgy or low energy. I accomplished both jobs by means of creating a logo design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a classic business image.

clinical logo style with a microscope slide and germs made for South Suffolk clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which studies the root causes and effects of diseases, mainly the branch of medicine which deals with the clinical evaluation of specimens of body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology logo design I came up with is really the only instance I call to mind where I was able to incorporate a bacteria-laden microscope slide into a logo design.

Typically I attempt not to be excessively literal with a concept and to a point, this specific design approaches the company it represents quite literally, but it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more captivating, more focus grabbing and even more meaningful.

logo design with a leaping environment-friendly frog designed for a household fun center in South Suffolk.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of jobs which come my way, I’ve produced dozens of logo designs for physicians, dental professionals, and attorneys but Cool Springz is without question the only trampoline park which I have ever had the opportunity to work on.

Given that the full name of the business has the word springz in its name the clear choice would have been to integrate a handful of springs into the concept but Cool Springz is a fun location to go and spring doesn’t really reflect an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better lively high energy atmosphere.

In the end, Cool Springz ended up loving my design and named the frog Jax and incorporated him in to everything they used for marketing and advertising. I also think this is the only time that a logo I created was transformed into a mascot when they had an employee costume fashioned to look exactly like my frog design.

photography logo design featuring a group of birds, a hill, a trail, a stream, and a tree - developed for South Suffolk travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche field because travel photographers tend not to shoot places or things but rather convey emotional experiences by means of the pictures they capture. The idea behind this logo concept was to make use of negative space to project more than what was visible upon initial glance, which I think is representative of the majority of good photographers in that they frequently share entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey significantly more than that because their photos frequently have an emotional fullness that can’t be communicated with just words. I tried to do something comparable to this logo design by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  South Suffolk logo but also to show the depth of her work and in the way that she views the world through the lens of her camera.

 South Suffolk logo design with a seagull used for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The lion’s share of business logo design projects that I take on I really enjoy and the Coastal Wireless project was one that I really felt good about, however the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A but the client, while he loved the concept, really did not care for my choice of birds. This man genuinely despised seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family didn’t share his scorn for this particular variety of sea bird.

When I turn a design over to a client I urge them to discuss it with colleagues and family members as well as with people that they don’t actually know so as to get honest judgements on the worthiness of a concept. Fortunately, he discussed it with his family and they really loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he proceeded with the original concept.

Logos are a weird creature in the design world given that the people that tend to hire a professional to design their logo design understand how important a logo is for their business so they are way more invested in the end result. Every logo project has it’s share of challenges, but the biggest challenge is finding that sweet spot in a design that operates really well at the task it’s needed to do in branding a business and also giving the customer the identity they see for themselves.

a red panda logo design with bamboo in the background, design for South Suffolk publication publisher

Red Panda Publishers | Logo Design

The book spine is a narrow slice of real estate to work with, yet it really is the most critical part of a published book considering that it is ordinarily the first thing a person views in the book shop. With respect to a publisher, it’s the most ideal opportunity that they will likely ever get to publicize their label and get their logo design in front of the individuals that shop for actual books.

This 3 color design is vivid, picturesque and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo design designed for an airline in Los Angeles, the logo design has 2 letter A's with the bars changed to indicate they are wings.

Air LA | Logo Design

Airlines come and go but it seems that in many cases 1 of the traits people usually tend to recall the most are their logos. The Air LA logo design was done for a small startup commuter/shuttle airline company based in LA and although I’m not certain it actually “took off” their logo design didn’t ground them. The bookend A’s in their brand lent itself well to affording a good sense of airline flight and it was undoubtedly a winner.

 South Suffolk logo style utilized for marketing and a tag design for Vintage Instance includes an archaic font layout.

Vintage Case | Logo Design

Vintage case specialized in all new cases for musical instruments, that seemed to be much older cases. For this logo concept I tried to come up with a logo that offered a fluid nostalgic feel to it and could be used for every thing from a web site to a label on brand new cases that looked like they were from a different era.

Logo produced for an orthodontist in South Suffolk, style include an arc with lines converging with it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can be one of the most challenging logo jobs considering that it seems that every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden fields when it comes to small business branding, if restaurants approached their branding in the exact same way dental professionals do every one of their logo designs would definitely be a picture trying to explain anything they served, McDonalds would probably include a picture of a potato and a cow.

I understand the thinking behind adding an illustration of something mouth associated to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I really enjoy doing dentist logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a certain field of the field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a layout that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this particular concept over to the client the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo made for a household not-for-profit, the logo includes 4 personalities staggered in height to represent a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a brand identity design that would be illustrative of the love that William McNally had for the folks in his city. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy strategy to any logo design is to be far too literal about what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and never hit the viewer on the head with what the company or institution hopes to project.

The McNally Foundation’s name provided a distinct opportunity to do a logo that conveyed that they were about families without being openly corny about it. The aim of a logo is to be remembered and recognized and if the designer tries to use the logo design to describe exactly how individuals ought to think or feel they don’t understand the purpose of a logo. If you have to consider a logo design to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo that describes itself will never have the opportunity to be understood.

Logo layout created for a hair layout studio featuring a script font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo design which conveyed a feeling of serenity and class for their new hair salon. I created a concept which did not go the obvious path of designing just a stylized orchid but alternatively designed a logo design that suggested a flower in the formation of a swirl featured in to the letter O in the name and by putting emphasis on the concept with the silhouette of a hummingbird floating above the logo design itself. The obvious path in designing a logo is usually the wrong course and in this case, the design ended up not being about the flower but alternately laid the attention on the emotion that they wanted to transmit to their customers.

Arabian steed logo style developed for a steed ranch that focuses on reproducing Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo created an original logo design tailored to display the unique physical traits of the Arabian pedigree of horses. By having a different head form and higher tail posture, the Arabian is one of the highly quite easily identifiable horse lineages in the world.

Las Cafe logo layout a little dining establishment, design includes a customized manuscript font which hovers over a group of ornate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a tiny restaurant, layout consists of a customized manuscript font style which floats over a team of ornate lines and dots.

Logo style for a software application programmer the design features and legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and disk operations. The kernel connects the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a connection in between the software program and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone pertaining to what business they are in or how it relates to their specific location. But it represented something to the owner of the business and in quite a few cases the meaning supporting a company logo is just as important as how it serves the enterprise it represents.

Advance logo layout developed for a South Suffolk indoor developer, design attribute a series of red circles that converge as well as replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a South Suffolk interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who organizes, researches, coordinates, and manages such projects. Interior design is a multifaceted occupation that includes conceptual development, area planning, site assessments, programming, research study, communicating with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo style done for Advanced Management Solutions, the personalities for letter V and also A in middle of the word advanced have been customized to link straight into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular South Suffolk logo design project was performed for a leadership guide that assists business leaders to become more efficient at overseeing people, expectations, and profitability.

A logo layout featuring an angler in the center of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting enthusiasts the owners of On the Fly recognized the market place was primed for an outdoor sporting retailer that operates as a consignment firm. Whether you are into boating, fishing or mountain climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all types of passions, a spot to sell off their pre-owned goods to other sports enthusiasts. I created their South Suffolk business logo dsign using an illustration which seizes the attention of traffic and sends an image that wakens the enthusiasm of the outdoors. With traffic that averages forty five miles per hour I realized it would take more than the typical logo/sign to get commuters to take notice, hence the illustration of a fly fisherman in his natural and calm habitat.
Logo style MQ ranches, this logo style has actually an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo concept wasn’t really designed for an South Suffolk area farm it was actually devised for an investments broker, and this particular company logo was one of several that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was really to create a graphic that projects assurance, success, and affluence.
Logo design designed for using an indicator for the restaurant (Brewgrrs), it is a luxuriant manuscript font that is similar to a popular sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created quite a lot of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a cool project where I worked directly with the owner to design a logo that worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon sign which hung over their doors, and was highly visible and very easy to read from over a block away.