Tuckahoe Logo Design

Each and every new Tuckahoe company realizes that they are in need of a logo, yet few entrepreneurs entirely understand the essential role their logo can make in their becoming successful, or the reason that one business logo functions more effectively than another. A business logo has an instant and lasting effect on the success of a company, select the right one and it can make the door swing and phone ring, go with the incorrect one and it will be a barrier and an impediment for the life of a business. The logos presented in the ImageCo portfolio help Tuckahoe companies prosper, they are effective in any given circumstance and the reason they are so effective is because they all have these five traits in common.
  1. Simplicity: simple logos don’t require consideration, they can be realized in merely a glimpse.
  2. Scalability: from business cards to billboards a scalable logo design will continue to be legible and just as emotive at any size.
  3. Versatility: logos that work on any sort of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the organization they stand for.
  5. Relevance: a logo must be enduring and will feel relevant today, tomorrow, and 20 years from today.

Retro logo style of a bicycle produced for a Tuckahoe coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and bistro were actually opening in an older section of the area and wanted to project a vintage atmosphere without appearing as monotonous or low energy. I accomplished both tasks by means of developing a custom logo concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a classic business image.

medical logo layout with a microscopic lense slide and bacteria designed for Tuckahoe clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science which researches the causes and consequences of diseases, mainly the branch of medicine that deals with the laboratory assessment of samples of body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology brand I came up with is the only instance I remember in which I was able to integrate a bacteria-laden microscope slide into a logo design.

Typically I attempt not to be extremely literal with a concept and to a degree, this design approaches the company it serves quite literally, but it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more captivating, more interest grabbing and a lot more meaningful.

logo design with a jumping green frog made for a family members enjoyable facility in Tuckahoe.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of projects which come my way, I’ve done dozens of logo designs for physicians, dental practices, and lawyers but Cool Springz is without question the one and only trampoline park which I have ever had the privilege to work on.

Given that the full name of the company features the word springz in its name the apparent choice would have been to feature a few springs into the design but Cool Springz is a fun place to go and spring does not actually reflect an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better enthusiastic high energy mood.

In the end, Cool Springz ended up loving my design and named the frog Jax and featured him in to everything they utilized for advertising and marketing. I also believe this is the only time that a logo I came up with was made into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

photography logo design featuring a flock of birds, a mountain, a route, a stream, as well as a tree - made for Tuckahoe travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a fairly niche field of photography and I believe it is a niche speciality because travel photographers don’t shoot locations or things but instead project emotional experiences by means of the pictures they record. The thought behind this logo concept was to utilize negative space to project more than what was visible upon first view, which I think is quintessential of most professional photographers in that they frequently tell whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey significantly more than that because their photos often have an emotional fullness that can’t be conveyed with just words. I tried to do something similar to this logo by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Tuckahoe logo design but also to show the depth to her work and in the way that she views the world through the lens of her camera.

 Tuckahoe logo layout with a seagull used for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The majority of custom logo design jobs that I take on I truly relish and the Coastal Wireless project was one that I really felt good about, but the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull silhouette as a stroke in the character A but my customer, while he loved the concept, didn’t care for my choice of birds. This man truly despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his friends and family didn’t share his scorn for this particular breed of sea bird.

When I turn a design over to a client I encourage them to talk about it with friends and family as well as with other people that they don’t even know so as to get unbiased opinions on the worthiness of a design concept. Fortunately, he discussed it with his family members and they adored the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … eventually I was able to talk him out of his preference of a pelican and he proceeded with the original concept.

Logo designs are a strange creature in the design world given that the people that tend to hire an expert to create their business logo realize how vital a logo is for their business so they are much more vested in the outcome. Every logo project has it’s share of hurdles, however the greatest challenge is identifying that sweet spot in a design that operates really well at the task it’s required to do in branding a business and also giving the client the identity they see for themselves.

a red panda logo layout with bamboo in the background, layout for Tuckahoe publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, yet it really is the most essential part of a published book since it is often the very first thing a person views in the bookstore. Regarding a publisher, it’s the absolute best opportunity that they will ever have to advertise their label and get their logo design in front of the men and women that buy actual books.

This 3 color design is vivid, colorful and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo design developed for an airline in Los Angeles, the logo has 2 letter A's with benches changed to imply they are wings.

Air LA | Logo Design

Airlines come and go but it seems that in many instances 1 of the traits individuals often tend to remember the most are their logos. The Air LA logo design was done for a modest new venture commuter/shuttle airline situated in LA and while I’m not sure it really “took off” their organization logo didn’t ground them. The bookend A’s in their name lent itself well to imparting a good sense of flight and it was undoubtedly a winner.

 Tuckahoe logo layout made use of for advertising and marketing and a tag design for Vintage Case includes an old-fashioned typeface style.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for musical instruments, which seemed to be antique cases. For this brand design I strove to come up with a logo that provided a fluid retro feel to it and could be utilized for everything from a web site to a label on brand new cases that looked like they were from a different era.

Logo design created for an orthodontist in Tuckahoe, design consist of an arc with lines converging through it to imply steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can easily be one of the most challenging logo design projects because it seems that each and every dental professional integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the most cliche ridden professions when it comes to small business advertising, if dining establishments approached their advertising in the very same way dental professionals do every one of their logos would be a picture trying to explain something they served, McDonalds would likely have an image of a potato and a cow.

I understand the thinking behind incorporating an illustration of something mouth related to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry profession.

I really enjoy doing dentist logos simply because it challenges me to come up with a design that implies dentistry or a certain area of the field of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and ultimately I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still suggested in the design. When I turned this particular design over to the customer the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo design created for a household not-for-profit, the logo design features 4 personalities staggered in height to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo that would be depictive of the devotion that William McNally had for the people in his city. The majority of logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy approach to any logo design is to be overly literal with regards to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the company or institution wishes to relate.

The McNally Foundation’s name provided a unique opportunity to do a logo that conveyed that they were about families without being overtly cheesy about it. The aim of a logo design is to be remembered and recognized and if the designer attempts to use the logo design to explain how people ought to think or feel they don’t understand the purpose of a logo. If viewers have to consider a logo to understand what it means, it has failed, a logo needs to be immediately understood and a logo that illustrates itself will never have the likelihood to be comprehended.

Logo style created for a hair layout studio including a script font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a company logo that conveyed an atmosphere of calmness and class for their new hair salon. I came up with a design that did not go the obvious route of creating just a stylized orchid but rather designed a logo design that suggested an orchid in the formation of a swirl incorporated into the letter O in the title and by putting emphasis on the concept using the silhouette of a hummingbird floating over the logo itself. The obvious path in creating a business logo is frequently the wrong course and in this case, the design ended up not being about the orchid but alternately put the importance on the perception that they wanted to forecast to their customers.

Arabian steed logo layout produced for a horse ranch that focuses on reproducing Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo created an original logo design tailored to epitomize the unique physical traits of the Arabian pedigree of horses. With a distinctive head form and high tail carriage, the Arabian is one of the most immediately identifiable horse types in the entire world.

Las Cafe logo design a small dining establishment, design contains a changed manuscript typeface which hovers above a group of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a small dining establishment, layout consists of a modified script font which hovers over a team of elaborate lines as well as dots.

Logo design for a software program programmer the style features and iconic element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and disk management. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a connection in between the software and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone about what business they are in or how it relates to their specific location. But it intimated something to the business owner of the business and in quite a few cases the meaning supporting a company logo is just as important as how it brands the organization it stands for.

Develop logo layout developed for a Tuckahoe interior developer, style attribute a series of red circles that intersect as well as change the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Tuckahoe interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who plans, investigates, collaborates, and manages such projects. Interior design is a diverse occupation that consists of conceptual development, space planning, location examinations, programming, analysis, corresponding with the stakeholders of a project, construction supervision, and execution of the design.

logo design done for Advanced Leadership Solutions, the characters for letter V as well as A in middle of the word advanced have been modified to connect straight into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Tuckahoe logo design assignment was done for a leadership specialist that enables business leaders to become more efficient at handling people, expectations, and profitability.

A logo style including an angler in the middle of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year retailing supplies and equipment to outdoor sporting fans the owners of On the Fly knew the market place was primed for an outdoor sporting retailer that operates as a consignment business. Whether you are into boating, angling or rock climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all kinds of passions, a location to market their pre-owned products to other sports enthusiasts. I designed their Tuckahoe business logo dsign with a graphic which garners the interest of traffic and projects an image that evokes the passion of the outdoors. With traffic that averages 45 miles per hour I realized it would take more than the typical logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and relaxed habitat.
Logo layout MQ ranches, this logo layout has actually an area incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem concept wasn’t actually composed for an Tuckahoe regional farm it was really designed for a commodities broker, and this brand was one of a handful of which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was to produce an identity that projected trust, financial success, and prosperity.
Logo made for the use of an indication for the restaurant (Brewgrrs), it is a luxuriant script font style that is evocative a famous sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed dozens of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a great project where I worked directly with the business owner to develop a logo design which worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung above their doors, and was highly visible and very legible from over a block away.