Edmonds, Washington Logo Design

Virtually every new Edmonds company understands that they are in need of a logo, however few entrepreneurs fully grasp the pivotal role their logo can perform in their becoming successful, or precisely why one logo design performs far better than another. A logo design has a critical and lasting impact on the financial success of a company, go with the correct one and it will make the door swing and cash register ring, select the incorrect one and it will be an obstacle and an impediment for the life of a business.

The logos featured in the ImageCo portfolio help Edmonds, Washington companies succeed, they are effective in any given circumstance and the main reason they are so effective is because they all have these five features in common.

  1. Simplicity: simple logo designs don’t demand deliberation, they can be grasped in just a glance.
  2. Scalability: from business cards to billboards a scalable business logo will be legible and just as emotive at every scale.
  3. Versatility: logos which operate on any device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the enterprise they represent.
  5. Relevance: a logo design needs to be lasting and should feel as relevant today, tomorrow, and twenty years from today.
Retro logo style of a bicycle created for a Edmonds, Washington coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffeehouse were actually launching in an older section of the city and wished to visualize a vintage atmosphere without coming across as uninteresting or low energy. I accomplished the two tasks by developing a trademark concept that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a timeless business image.

clinical logo layout with a microscope slide and bacteria created for Edmonds, Washington clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the science that researches the triggers and consequences of diseases, mainly the branch of medicine that deals with the laboratory examination of samples of body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology custom logo design I came up with is really the sole instance I recollect where I was in a position to incorporate a bacteria-laden microscope slide within a business logo design.

Generally I attempt not to be overly literal with a concept and to a degree, this design approaches the company it serves quite literally, but it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more interesting, more interest grabbing and much more unforgettable.

logo design with a leaping environment-friendly frog developed for a family enjoyable center in Edmonds, Washington.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the kinds of jobs that come my way, I’ve produced dozens of logo designs for medical professionals, dentists, and attorneys but Cool Springz is without question the one and only trampoline park that I have ever had the privilege to work on.

Given that the title of the business features the word springz in its name the obvious choice would have been to feature a handful of springs into the design but Cool Springz is a fun destination to go and spring does not really reflect an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better dynamic high energy impression.

In the end, Cool Springz ended up loving my design and named the frog Jax and integrated him in to everything they utilized for promotion and marketing. I also believe this is the only time that a logo I created was turned into a mascot when they had a staff member costume fashioned to look just like my frog design.

photography logo featuring a flock of birds, a hill, a trail, a stream, as well as a tree - designed for Edmonds, Washington traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche sector because travel photographers tend not to capture locations or things but rather convey emotional journeys through the pictures they record. The idea behind this logo concept was to utilize negative space to project more than what was visible upon initial view, which I think is representative of most good photographers in that they oftentimes convey whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey considerably more than that because their photos often have an emotional resonance which can’t be revealed with mere words. I tried to do something very similar to this logo design by using the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Edmonds logo design but also to show the depth to her work and in the way that she views the world through the lens of her camera.

 Edmonds logo design with a seagull used for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The lion’s share of business logo design projects that I take on I honestly relish and the Coastal Wireless design was one that I really felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull silhouette as a stroke in the letter A however my client, even though he liked the concept, really did not care for my choice of birds. This particular guy genuinely hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family didn’t share his scorn for this particular kind of sea bird.

When I turn a concept over to a client I encourage them to talk about it with colleagues and family members as well as with folks that they don’t actually know so as to get unbiased viewpoints on the value of a design concept. Fortunately, he discussed it with his family members and they really loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he went with the original design.

Custom logo designs are a strange creature in the design world given that the people that are inclined to hire an expert to design their logo realize how crucial a logo design is for their company so they are way more vested in the outcome. Every logo design job has it’s portion of obstacles, however the largest obstacle is finding that sweet spot in a design that functions really well at the job it’s required to do in branding a company and also giving the client the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, style for Edmonds, Washington publication author

Red Panda Publishers | Logo Design

The book spine is a slender parcel of real estate to work with, but it really is the most vital part of a printed book because it is usually the very first thing a person sees in the bookstore. For a publishing company, it’s the best opportunity they will ever get to publicize their product and get their logo design in front of the men and women that purchase actual books.

This three color design is vibrant, picturesque and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo design has 2 letter A's with the bars modified to suggest they are wings.

Air LA | Logo Design

Airlines arrive and go however it seems like that in many instances 1 of the items consumers often tend to recollect the most are their logos. The Air LA logo design was done for a modest startup commuter/shuttle airline located in LA and although I’m not sure it really “took off” their organization logo didn’t slow them. The bookend A’s in their title lent itself well to affording a sense of air travel and it was surely a winner.

 Edmonds logo layout made use of for marketing as well as a label design for Vintage Situation features an old-fashioned font style design.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for musical instruments, which looked to be antique cases. For this brand design I sought to come up with a logo that had a fluid old-fashioned feel to it and could easily be utilized for anything from a website to a label on brand new cases that appeared like they were from another era.

Logo developed for an orthodontist in Edmonds, Washington, layout include an arc with lines converging with it to suggest metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can be one of the most challenging and difficult logo projects considering that it appears that each and every dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden careers when it comes to small business branding, if restaurants approached their advertising in the same way dental practices do every one of their logo designs would definitely be a picture trying to explain anything they served, McDonalds would likely include a picture of a potato and a cow.

I recognize the thinking behind adding a likeness of something mouth associated to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I really enjoy doing dentistry business logos simply because it challenges me to come up with a design that implies the field of dentistry or a certain field of the field of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and inevitably I created a design that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this concept over to the customer the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo design created for a family nonprofit, the logo design features 4 characters startled in elevation to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be depictive of the love that William McNally had for the people residing in his community. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy method to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and never hit the viewer on the head with what the company or organization wants to convey.

The McNally Foundation’s name offered a unique opportunity to do a logo that conveyed that they were about families without being openly tacky about it. The objective of a logo is to be remembered and recognized and if the designer attempts to use the logo to describe precisely how people ought to think or feel they don’t understand the mission of a logo. If viewers have to consider a logo design to understand what it means, it has fallen short, a logo needs to be immediately understood and a logo design that illustrates itself will never have the chance to be understood.

Logo design developed for a hair design workshop featuring a manuscript font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a company logo that carried a feeling of serenity and connection for their new hair studio. I created a design that did not go the obvious direction of making simply a stylized orchid but alternatively designed a business logo which suggested an orchid in the pattern of a swirl blended in to the letter O in the name and by putting attention on the concept along with the silhouette of a hummingbird hovering over the logo design itself. The obvious path in designing a business logo is in most cases the incorrect path and in this case, the design ended up not being about the flower but instead laid the focus on the feeling that they wanted to project to their customers.

Arabian equine logo layout created for an equine ranch that specializes in breeding Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo designed a unique logotype design tailored to embody the unique physical traits of the Arabian type of horses. With an unique head shape and higher tail posture, the Arabian is one of the most quite easily recognizable equine types in the entire world.

Las Coffee shop logo design a tiny restaurant, design consists of a customized script font style which floats over a team of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a small restaurant, design contains a changed script font which floats above a group of luxuriant lines and dots.

Logo style for a software program developer the layout features and famous element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task control, and disk managing. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a bridge in between the software program and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone pertaining to what business they are in or how it relates to their specific location. However it intimated something to the business owner of the company and in many cases the symbolism supporting a business logo is just as important as how it serves the organization it stands for.

Advance logo layout produced for a Edmonds, Washington interior designer, layout function a collection of red circles that intersect and also change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Edmonds, Washington interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who plans, researches, collaborates, and oversees such tasks. Interior design is a diverse profession that includes conceptual development, area planning, site inspections, programming, analysis, communicating with the stakeholders of a project, construction supervision, and implementation of the design.

logo design done for Advanced Leadership Solutions, the personalities for letter V and A in middle of words advanced have actually been customized to tie straight into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Edmonds, Washington logo design project was undertaken for a leadership consultant that aids business leaders to develop into more effective at supervising people, expectations, and productivity.
A logo style featuring an angler in the center of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in more than 7 billion a year selling goods and equipment to outdoor sporting fans the owners of On the Fly realized the market was ready for an outdoor sporting retailer that functions as a consignment firm. Whether or not you are into boating, sportfishing or rock climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all kinds of passions, a spot to market their pre-owned goods to other sports enthusiasts. I created their Edmonds logo dsign with an illustration that garners the interest of vehicles and projects an image that invokes the enthusiasm of the outdoors. With visitor traffic that averages 45 mph I knew it would take more than the typical logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and peaceful habitat.
Logo layout MQ ranches, this logo style has a field incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo concept wasn’t actually composed for an Edmonds, Washington area farm it was in reality designed for a products broker, and this logo design was one of a handful of which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was really to produce a image that projects assurance, financial success, and affluence.

 Edmonds Logo design for a nonprofit, Turning Point Solutions - the logo style feature for outwardly dealing with arrow and also the arrowheads suggest that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design that they desired, that can be a good thing or a bad thing. Good in that it gives a designer the flexibility to explore any concept that comes to mind, bad in that it’s hard to hit a bullseye without understanding where the target is. Luckily, in this case, I hit a bullseye with the very first shot.

Logo developed for the use of a sign for the dining establishment (Brewgrrs), it is an ornate script typeface that is similar to a famous sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted loads of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a cool undertaking where I worked directly with the owner to produce a business logo that worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated sign which hung above their doors, and was highly visible and very legible from over a block away.