Acute Care 360 ImageCo, Kent, Washington, WA,

ImageCo, Kent, Washington, WA,

Evolv Design logo designed by ImageCo, Kent, Washington, WA,

Red Panda Publishers logo designed by ImageCo, Kent, Washington, WA,

Kent, Washington, WA,

ImageCo, Kent, Washington, WA,
ImageCo, Kent, Washington, WA,

Mid Valley Pathology logo designed by ImageCo, Kent, Washington, WA,

FSA OK logo designed by ImageCo, Kent, Washington, WA,

Emerald Heights logo designed by ImageCo, Kent, Washington, WA,

Club Sapphire logo designed by ImageCo, Kent, Washington, WA,

Downtown Dogs logo designed by ImageCo, Kent, Washington, WA,

School board logo designed by ImageCo, Kent, Washington, WA,

Ferry Street Coffee Company logo designed by ImageCo, Kent, Washington, WA,

Stoney Forensic logo designed by ImageCo, Kent, Washington, WA,

Smart kernels logo designed by ImageCo, Kent, Washington, WA,

POINTERS ON SELECTING THE RIGHT LOGO DESIGNER

BUDGET

A logo is an investment in both your time and your money so when a design company presents a money back guarantee try to bear in mind that they can not refund the amount of time you invest which is much more precious than your money is.

PORTFOLIO

Some design firms talk a good game but ultimately a design firm can only be determined by the quality of their portfolio, if the work in their portfolio doesn’t feature real life examples odds are they will never be able to deliver a premium logo design.

VISION

A logo’s goal is to be recognized and remembered, and it’s objective is to mirror your unique vision for your company. If a designer isn’t focused on actualizing your vision, the thing they are really focused on is how fast they can get paid.

Kent LOGO DESIGN​

For over 20 years ImageCo has been helping businesses of all kinds cultivate memorable brand identities. We’ve undertaken branding work for ranchers, schools, heart surgeons, wedding singers, diners, retailers, and just about every other kind of business you can envision. What makes ImageCo different compared to our competitors is that our background is rooted in the electrical sign industry so we approach every logo design project as if it will be utilized as an electric sign. As a result of our sign first technique our designs can, and have been used in everything from garment labels to electrical signs. Our sign first approach ensures that our logo designs are just as reliable whether they are used in television commercials or website applications, they are consistently identifiable, comprehended, and always remembered no matter of size or function.

American Made ★ Design

Something that truly sets ImageCo apart from many of the design companies that you probably have found in Google’s search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every project we are retained to do, we do ourselves. Irrespective of the kind of project we take on, logo design, business website, trade show exhibit, or retail sign, we do not, and never will farm out our customer’s projects to 3rd parties based outside the United States. When you phone us at 1-855-IMAGECO the party that answers the telephone is ImageCo’s owner and designer, not an agent that increases the cost of your project and dictates the terms of how you and I do business.

ASPECTS OF AN EFFECTIVE LOGO DESIGN

Virtually every new Kent entrepreneur knows they need a logo, however few new business owners fully understand the pivotal role their business logo will perform in their financial success, or precisely why one logo design works more effectively than another. A logo has a critical and sustaining influence on the viability of a company, pick the right one and it can make the door swing and cash register ring, go with the incorrect one and it will be a barrier and an impediment for the life span of an organization. The logos presented in the ImageCo portfolio help Kent companies succeed, they are effective in any given circumstance and the reason why they are so effective is that they all have these five traits in common.
  1. Simplicity: simple logo designs don’t require scrutiny, they can be understood in just a glance.
  2. Scalability: from clothing labels to retail signs a scalable logo design will stay legible and just as emotive at every dimension.
  3. Versatility: logos which operate on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel personal, and they are suitable for the product or company they brand.
  5. Relevance: a company logo should be timeless and will feel equally relevant today, tomorrow, and forty years from now.

understanding branding

Brand – It is both a verb and also a noun, it’s an identifying mark and also the process of denoting something so that it could be identified, its foundation comes from the mark burned onto livestock. Today a brand signifies pretty much anything with an intention, regardless if it be earnings or politics, a brand is an intrinsic aspect of specifying the value of something in the public’s mind.

Branding – Is kind of like marketing and advertising’s attractive cousin, they are both from the same family, the distinction being that advertising and marketing have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a calculated popularity contest targeted at a target market, it’s objective is to create a mental image that the target market can relate to.

Brand Image – An image planted and nurtured through advertising and marketing and also identity design. When a person says the brand names Ferrari or Mustang what we consider is their brand image, it’s an image that exists in our minds. That image isn’t an image of a car with 4 wheels that can carry us from point A to point B, the image we have (or at least I have) is of freedom, beauty, of something dangerous and exotic . That is brand image and that is what makes people want those brands. Brand image is why people acquire specific brands, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that people can relate to.

Branding Companies – If you look back at the history of most branding firms you’ll find that they are frequently re-branded marketing firms. When a person states they are in advertising and marketing the majority of people will likely have a preconceived notion about the type of work they do anything that can be seen, felt or listened to belong to a brand identity.

Brand Identity Designers
– A brand identity designer is a visual designer that concentrates on a type of visual design which helps form the public image of a company, a product or a business organization. Brand identity designers create logo designs, sign designs, packaging, as well as collateral material such as business cards, stationery, as well as sales brochures. Some visual designers also build websites as well as user interfaces. The vital role of a brand identity designer is to create the visual cues and a psychological tone with the goal of influencing actions, results and assumptions.

Featured logos & signs

Retro logo style of a bicycle developed for a Kent coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee bar were launching in an old part of town and hoped to project a nostalgic tone without appearing as boring or low energy. I achieved each of the jobs by creating a business logo concept that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

medical logo layout with a microscope slide and germs created for Kent clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science which researches the triggers and consequences of diseases, mainly the field of healthcare which deals with the laboratory examination of samplings of body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is really the only instance I recollect in which I was able to incorporate a bacteria-laden microscope slide within a logo design.

Generally I try not to be extremely literal with a design and to a point, this design approaches the company it serves very literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more captivating, more attention grabbing and even more meaningful.

logo layout with a jumping environment-friendly frog created for a family enjoyable center in Kent.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the sorts of projects that come my way, I’ve produced dozens of logo designs for physicians, dental practices, and attorneys but Cool Springz is without question the only trampoline park that I have actually ever had the privilege to work on.

Given that the title of the business features the word springz in its name the apparent choice would have been to integrate a few springs into the design but Cool Springz is a fun destination to go and spring doesn’t really resonate an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better enthusiastic high energy impression.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they utilized for advertising and marketing. I also believe this is the only time that a logo I created was made into a mascot when they had an employee costume fashioned to look exactly like my frog design.

photography logo featuring a group of birds, a mountain, a path, a stream, and a tree - designed for Kent traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche area due to the fact that travel photographers don’t capture locations or things but rather project emotional journeys by means of the images they capture. The thought behind this logo concept was to utilize negative space to communicate more than what was visible upon initial view, which I think is representative of the majority of good photographers in that they often tell entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos frequently have an emotional resonance which can’t be communicated with mere words. I made an effort to do something similar to this logo design by employing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Kent logo but also to illustrate the depth in her art and in the way that she perceives the world through the lens of her camera.

 Kent logo style with a seagull utilized for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The bulk of business logo design projects that I take on I really enjoy and the Coastal Wireless design was one that I certainly felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the letter A but my client, even though he liked the concept, really did not care for my choice of birds. This particular man truly hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family did not share his scorn for this particular variety of sea bird.

When I turn a concept over to a client I encourage all of them to discuss it with friends and family as well as with folks that they don’t actually know so as to get unprejudiced viewpoints on the merit of a design concept. Fortunately, he discussed it with his whole family and they loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he proceeded with the original concept.

Custom logo designs are a weird creature in the design world given that the people that are inclined to hire an expert to create their business logo recognize how essential a logo design is for their organization so they are way more invested in the outcome. Every logo job possesses it’s portion of difficulties, however the most significant challenge is finding that sweet spot in a design that operates really well at the job it’s required to do in branding a business and also giving the customer the image they see for themselves.

a red panda logo layout with bamboo in the background, style for Kent book publisher

Red Panda Publishers | Logo Design

The book spine is a narrow slice of real estate to work with, yet it really is the most critical part of a published book given that it is usually the first thing a person views in the book shop. Regarding a publisher, it’s the absolute best opportunity that they will likely ever have to promote their label and get their logo design in front of the individuals that shop for actual books.

This three color design is vibrant, picturesque and eye-catching and it leaves plenty of area for the title and the author’s name.

Air LA logo design developed for an airline in Los Angeles, the logo has two letter A's with the bars modified to imply they are wings.

Air LA | Logo Design

Airlines arrive and depart but it seems that in many cases 1 of the things folks often tend to recollect the most are their logos. The Air LA logo design was done for a modest startup commuter/shuttle airline located in LA and although I’m not sure it really “took off” their logo didn’t ground them. The bookend A’s in their title lent itself well to affording a feeling of flight and it was definitely a winner.

 Kent logo layout made use of for advertising as well as a tag design for Vintage Instance includes an antiquated typeface layout.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, that seemed to be much older cases. For this brand concept I sought to come up with a logo that possessed a fluid nostalgic feel to it and could be used for everything from a website to a label on brand new cases that appeared like they were from another era.

Logo developed for an orthodontist in Kent, layout consist of an arc with lines intersecting via it to suggest steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logos can easily be one of the most challenging logo jobs due to the fact that it seems that almost every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden professions when it comes to company marketing, if restaurants approached their advertising in the same way dentists do every one of their logo designs would definitely be a picture trying to explain something they served, McDonalds would most likely have an image of a potato and a cow.

I recognize the thinking behind incorporating an illustration of something mouth associated to a dentist’s company logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry profession.

I actually love doing dental logos simply because it challenges me to come up with a design that implies the field of dentistry or a certain area of dental treatment like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and ultimately I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this design over to the client the only smile that was apparent was the smile on Dr. Kujak’s face.

William McNally logo designed for a household nonprofit, the logo design includes 4 personalities startled in elevation to represent a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a brand identity design that would be illustrative of the love that William McNally had for the people residing in his city. The majority of logos with the name “family” in them tend to contain images of a happy family, a cliche heavy method to any logo design is to be far too literal about what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the business or organization hopes to communicate.

The McNally Foundation’s name provided a unique opportunity to do a logo design which conveyed that they were about families without being overtly cheesy about it. The goal of a logo is to be remembered and recognized and if the designer tries to use the logo design to summarize how people ought to think or feel they don’t understand the purpose of a logo. If people have to think about a logo to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo that illustrates itself won’t have the opportunity to be understood.

Logo layout produced for a Kent hair layout workshop featuring a script font a hummingbird and a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a business logo that projected a feeling of ease and class for their new hair studio. I came up with a design which didn’t go the obvious direction of making simply a stylized orchid but rather designed a logo design that implied a flower in the pattern of a swirl incorporated into the letter O in the title and by putting attention on the logo design using the figure of a hummingbird floating over the logo itself. The obvious path in designing a logo design is frequently the incorrect direction and in this case, the design ended up not being about the flower but alternately put the importance on the emotion that they really wanted to project to their customers.

Arabian horse logo layout created for an equine cattle ranch that concentrates on breeding Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo designed an original logotype concept fashioned to display the unique physical traits of the Arabian kind of equines. With an identifiable head form and very high tail posture, the Arabian is one of the most quite easily identifiable equine types in the whole world.

Las Cafe, A Kent Coffee shop logo design a tiny dining establishment, design includes a customized manuscript font style which floats above a group of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a small dining establishment, style consists of a modified script font which floats above a team of elaborate lines and dots.

Logo design for a software application programmer the design attributes and also famous Kent aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and drive management. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a bridge between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone with regards to what business they are in or how it relates to their specific location. However, it symbolized something to the business owner of the business and in many cases the significance supporting a company logo is just as important as how it brands the enterprise it represents.

Progress logo design created for a Kentindoor developer, style feature a series of red circles that intersect and also replace the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Kent interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who prepares, researches, coordinates, and oversees such ventures. Interior design is a diverse occupation that includes conceptual development, area planning, location inspections, programming, research study, interacting with the stakeholders of a project, building and construction management, and implementation of the design.

logo style done for Advanced Leadership Solutions in Kent, the characters for letter V and A in center of the word advanced have actually been modified to link straight right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Kent logo design assignment was done for a management advisor that aids business professionals to become more efficient at overseeing people, expectations, and profitability.

A Kent business logo layout including a fisherman in the center of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year retailing goods and equipment to outdoor sporting fans the owners of On the Fly understood the market place was primed for an outdoor sporting store that operates as a consignment firm. Whether you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all sorts of interests, a spot to market their pre-owned products to other sports enthusiasts.

I tailored their Kent logo design design utilizing a graphic which captures the attention of vehicles and projects an image that calls to mind the passion of the outdoors. With traffic that averages forty five miles per hour I knew it would take more than the typical logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and calm habitat.

Logo style MQ ranches, this Kent company logo style has a field incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo concept wasn’t actually created for an Kent regional farm it was really developed for an investments broker, and this particular trademark was one of multiple which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was actually to create an identity that projected trust, effectiveness, and luxury.

 Kent Logo design for a not-for-profit, Transforming Factor Solutions - the logo style feature for ostensibly dealing with arrow and also the arrowheads suggest that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what kind of logo design that they desired, that can be a good thing or a bad thing. Good in that it provides a designer the opportunity to delve into any idea that comes to mind, bad in that it’s tricky to hit a bullseye without recognizing where exactly the target is. Thankfully, in this case, I struck a bullseye with the very first go.

Logo design created for using an indicator for the restaurant (Brewgrrs), it is an ornate manuscript typeface that is evocative a well-known Kent sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created dozens of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool undertaking in which I worked directly with the proprietor to design a business logo which worked extremely well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated sign which hung over their doors, and was highly visible and very easy to read from over a block away.

commercial branding projects

Logo designed by ImageCo, Kent, Washington, WA,
Logo designed by ImageCo, Kent, Washington, WA,
Logo designed by ImageCo, Kent, Washington, WA,
Logo designed by ImageCo, Kent, Washington, WA,
Electrical sign design for Kent restaurnat designed by Kent Sign Shop
Kent logo design and brand identity design for Kent retailers
Logo designed by ImageCo, Kent, Washington, WA,
Logo designed by ImageCo, Kent, Washington, WA,
Logo designed by ImageCo, Kent, Washington, WA,
Logo designed by ImageCo, Kent, Washington, WA,
Logo designed by ImageCo, Kent, Washington, WA,

Logo designed by ImageCo, Kent, Washington, WA,

Logo designed by ImageCo, Kent, Washington, WA,

Logo designed by ImageCo, Kent, Washington, WA,

Logo designed by ImageCo, Kent, Washington, WA,

Logo designed by ImageCo, Kent, Washington, WA,
Logo designed by ImageCo, Kent, Washington, WA,
Logo designed by ImageCo, Kent, Washington, WA,
Logo designed by ImageCo, Kent, Washington, WA,
Logo designed by ImageCo, Kent, Washington, WA,
Logo designed by ImageCo, Kent, Washington, WA,
Logo designed by ImageCo, Kent, Washington, WA,
Logo designed by ImageCo, Kent, Washington, WA,
Logo designed by ImageCo, Kent, Washington, WA,
Logo designed by ImageCo, Kent, Washington, WA,