Mount Vernon, Washington Logo Design

Nearly every new Mount Vernon business professional knows they need a logo, however few entrepreneurs entirely understand the key role their company logo can make in their becoming successful, or precisely why one business logo functions more effectively than another. A company logo has a critical and long-term impact on the success of a company, go with the right one and it will make the door swing and cash register ring, go with the incorrect one and it can be an obstacle and a hindrance for the life of an organization.

The logos presented in the ImageCo portfolio help Mount Vernon, Washington businesses prosper, they are effective in any given scenario and the reason why they are so effective is that they all have these five features in common.

  1. Simplicity: simple logos do not require consideration, they can be understood in merely a look.
  2. Scalability: from labels to movie screens a scalable logo design will be legible and equally emotive at every size.
  3. Versatility: logos that operate on any device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the business they represent.
  5. Relevance: a logo design needs to be lasting and should feel as relevant today, tomorrow, and forty years from today.
Retro logo style of a bicycle produced for a Mount Vernon, Washington coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffeehouse were actually launching in an older section of town and wanted to visualize a retro tone without coming across as stodgy or low energy. I achieved both of these tasks by means of designing a logo concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a timeless business image.

medical logo design with a microscope slide and germs created for Mount Vernon, Washington medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which studies the causes and consequences of diseases, especially the field of healthcare which deals with the laboratory evaluation of samplings of human body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology brand I came up with is really the only instance I remember where I was able to incorporate a bacteria-laden microscope slide within a business logo design.

Normally I try not to be extremely literal with a design and to a point, this specific design approaches the company it serves very literally, yet it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more interesting, more focus grabbing and a lot more unforgettable.

logo style with a jumping eco-friendly frog made for a family members enjoyable facility in Mount Vernon, Washington.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of jobs that come my way, I’ve done dozens of logo designs for surgeons, dentists, and legal professionals but Cool Springz is without question the only trampoline park which I have ever gotten the opportunity to work on.

Given that the name of the company has the word springz in its name the obvious choice would have been to incorporate a some springs into the concept but Cool Springz is a fun location to go and spring doesn’t really resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a better lively high energy atmosphere.

In the end, Cool Springz ended up loving my concept and named the frog Jax and featured him in to everything they utilized for advertising. I also believe this is the only time that a logo I did was turned into a mascot when they had a staff member costume fabricated to look just like my frog design.

digital photography logo featuring a flock of birds, a hill, a route, a stream, and a tree - designed for Mount Vernon, Washington traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche field because travel photographers don’t capture places or things but rather communicate emotional experiences by means of the images they capture. The idea behind this logo concept was to make use of negative space to reveal more than what was visible upon first glance, which I think is representative of most good photographers in that they oftentimes tell whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos often have an emotional resonance which can’t be revealed with mere words. I attempted to do something the same to this logo by using the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Mount Vernon logo but also to illustrate the depth to her work and in the way that she views the world through the lens of her camera.

 Mount Vernon logo design with a seagull used for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The bulk of business logo design jobs that I take on I seriously enjoy and the Coastal Wireless design was one that I really felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the character A however my client, while he liked the concept, really did not care for my choice of birds. This particular guy seriously disliked seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family did not share his hatred for this specific variety of sea bird.

When I turn a concept over to a customer I encourage them to share it with colleagues and family as well as with people that they don’t actually know so as to get unprejudiced viewpoints on the value of a design. Fortunately, he shared it with his family and they really liked the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he went with the original design.

Custom logo designs are a strange animal in the design world given that the people that are inclined to hire an expert to design their logo realize how vital a logo is for their organization so they are much more invested in the end result. Every logo job has it’s portion of hurdles, however the largest obstacle is finding that sweet spot in a design that functions really well at the job it’s required to do in branding a business and also giving the customer the image they see for themselves.

a red panda logo style with bamboo in the background, style for Mount Vernon, Washington publication publisher

Red Panda Publishers | Logo Design

The book spine is a narrow piece of real estate to work with, nevertheless it is the most critical part of a published book given that it is ordinarily the first thing a person views in the book store. With regard to a publisher, it’s the most ideal opportunity that they will likely ever have to promote their label and get their logo design in front of the men and women that buy actual books.

This 3 color design is vivid, colorful and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo design designed for an airline company in Los Angeles, the logo has 2 letter A's with benches modified to suggest they are wings.

Air LA | Logo Design

Airlines arrive and depart but it seems like that in many instances 1 of the things people often tend to recall the most are their logos. The Air LA logo design was done for a smaller fledgling commuter/shuttle airline company located in LA and while I’m not certain it really “took off” their organization logo didn’t slow them. The bookend A’s in their brand lent itself well to conferring a good sense of air travel and it was surely a success.

 Mount Vernon logo design made use of for marketing and also a tag style for Vintage Instance includes an antiquated font design.

Vintage Case | Logo Design

Vintage case specialized in new cases for musical instruments, which seemed to be older cases. For this logo design I sought to come up with a logo that provided a fluid vintage feel to it and could be utilized for every thing from a web site to an insignia on brand new cases that appeared like they were from another generation.

Logo design produced for an orthodontist in Mount Vernon, Washington, layout consist of an arc with lines intersecting via it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logos can be one of the most challenging logo design projects because it appears that almost every dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the very most cliche ridden professions when it comes to business advertising, if restaurants approached their advertising in the same way dental practices do every one of their logo designs would be a picture explaining anything they served, McDonalds would most likely include an image of a potato and a cow.

I understand the thinking behind including an illustration of something mouth related to a dentist’s logo but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I actually love doing dentist logo designs because it challenges me to come up with a design that implies the field of dentistry or a specific area of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and eventually I created a layout that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular design over to the client the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo designed for a family not-for-profit, the logo features 4 characters surprised in height to stand for a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo that would be illustrative of the devotion that William McNally had for the people in his city. The majority of logos with the name “family” in them tend to contain images of a happy family, a cliche heavy technique to any logo design is to be overly literal with regards to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the business or institution wants to relate.

The McNally Foundation’s name offered a unique opportunity to do a custom logo design that conveyed that they were about families without being openly tacky about it. The aim of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo to summarize precisely how individuals ought to think or feel they don’t understand the purpose of a logo. If you have to consider a logo to understand what it means, it has been in vain, a logo needs to be instantly comprehended and a logo design that explains itself will never have the likelihood to be comprehended.

Logo layout created for a hair layout workshop including a manuscript font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo that carried a spirit of calmness and elegance for their new hair salon. I created a design which didn’t go the obvious direction of making just a stylized orchid but alternatively delivered a logo which implied an orchid in the formation of a swirl featured into the letter O in the name and by placing emphasis on the concept using the figure of a hummingbird floating above the logo itself. The obvious path in creating a company logo is generally the wrong route and in this case, the design ended up not being about the flower but instead placed the attention on the perception that they wanted to transmit to their customers.

Arabian equine logo style produced for a horse cattle ranch that concentrates on breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo designed a distinct logo concept fashioned to exemplify the unique physical traits of the Arabian kind of horses. With an identifiable head form and high tail posture, the Arabian is one of the very most immediately recognizable horse types in the world.

Las Cafe logo style a small dining establishment, layout contains a changed script typeface which hovers above a team of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a tiny restaurant, style contains a customized manuscript typeface which hovers above a group of luxuriant lines and dots.

Logo design for a software programmer the style features and iconic aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task control, and disk managing. The kernel connects the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a bridge between the software and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding what business they are in or how it relates to their specific location. However it meant something to the owner of the business and in many cases the meaning supporting a company logo is equally as important as how it serves the business it stands for.

Progress logo design produced for a Mount Vernon, Washington interior developer, design attribute a collection of red circles that intersect and replace the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Mount Vernon, Washington interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who arranges, investigates, coordinates, and manages such tasks. Interior design is a diverse occupation that involves conceptual development, area planning, location assessments, programming, analysis, interacting with the stakeholders of a project, building and construction management, and execution of the design.

logo design provided for Advanced Management Solutions, the characters for letter V as well as A in center of the word advanced have actually been modified to connect straight right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Mount Vernon, Washington logo design job was undertaken for a management consultant that helps business leaders to become more successful at handling people, expectations, and productivity.
A logo style featuring a fisherman in the center of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in over 7 billion a year retailing supplies and equipment to outdoor sporting lovers the owners of On the Fly recognized the market was primed for an outdoor sporting store that functions as a consignment company. Whether or not you are into boating, fishing or rock climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all sorts of passions, a location to sell their pre-owned goods to other sports enthusiasts. I created their Mount Vernon logo design dsign with an illustration which garners the interest of vehicles and projects an image that invokes the enthusiasm of the outdoors. With traffic that averages 45 mph I knew it would take more than the typical logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and peaceful habitat.
Logo design MQ farms, this logo layout has an area integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo design wasn’t really developed for an Mount Vernon, Washington area farm it was actually designed for a commodities broker, and this particular logo was one of many which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was to develop a brand mark that projected self-assurance, financial success, and affluence.

 Mount Vernon Logo design for a nonprofit, Transforming Point Solutions - the logo style function for outwardly dealing with arrow and the arrowheads indicate that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design that they preferred, this can be a good thing or a bad thing. Good in that it gives a designer the opportunity to explore any concept that comes to mind, bad in that it’s difficult to hit a bullseye in the absence of knowing where the target is. Fortunately, in this instance, I hit a bullseye with the 1st try.

Logo design made for making use of a sign for the dining establishment (Brewgrrs), it is an elaborate script font style that is evocative a renowned sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created loads of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat undertaking where I worked closely with the business owner to design a logo that worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage that hung over their doors, and was highly visible and very easy to read from over a block away.