Opportunity Logo Design

Each and every new Opportunity organization knows they need a logo, however few new business owners fully realize the vital role their company logo will take in their becoming successful, or why one logo design functions far better than another. A logo design has an immediate and long term effect on the growth of a company, select the correct one and it can make the door swing and phone ring, go with the wrong one and it will be an obstacle and an impediment for the life of a company. The logos featured in the ImageCo portfolio help Opportunity companies prosper, they are effective in any given circumstance and the reason they are so effective is because they all have these 5 features in common.
  1. Simplicity: simple logo designs do not require deliberation, they can be realized in just a look.
  2. Scalability: from business cards to billboards a scalable business logo will be legible and just as emotive at virtually any dimension.
  3. Versatility: logos that work on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the organization they stand for.
  5. Relevance: a business logo needs to be lasting and will feel relevant today, tomorrow, and forty years from today.

Retro logo style of a bike created for a Opportunity coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and cafe were opening up in an older part of the community and wanted to cast a retro atmosphere without coming across as uninteresting or low energy. I accomplished both of these tasks by creating a logo design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a enduring business image.

clinical logo layout with a microscopic lense slide and also bacteria created for Opportunity clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which examines the causes and consequences of diseases, especially the field of healthcare that deals with the clinical assessment of samplings of human body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology logo I came up with is the only instance I recall where I was able to incorporate a bacteria-laden microscope slide right into a logo design.

Typically I try not to be excessively literal with a concept and to a degree, this design approaches the company it serves fairly literally, however it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more intriguing, more interest grabbing and a lot more memorable.

logo layout with a jumping environment-friendly frog made for a family enjoyable facility in Opportunity.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the norm of the types of projects which come my way, I’ve produced dozens of logo designs for doctors, dental experts, and attorneys but Cool Springz is without question the only trampoline park which I have actually ever gotten the privilege to work on.

Given that the full name of the business features the word springz in its name the clear choice would have been to feature a handful of springs into the design but Cool Springz is a fun destination to go and spring does not really resonate an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a much more lively high energy impression.

In the end, Cool Springz ended up loving my design and named the frog Jax and incorporated him in to everything they utilized for marketing and advertising. I also think this is the only time that a logo I created was turned into a mascot when they had an employee costume fabricated to look just like my frog design.

photography logo design featuring a flock of birds, a hill, a route, a stream, as well as a tree - created for Opportunity traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a fairly niche field of photography and I believe it is a niche sector due to the fact that travel photographers tend not to shoot places or things but instead reveal emotional journeys by means of the photos they capture. The idea behind this logo concept was to use negative space to communicate more than what was visible upon first glance, which I think is representative of almost all professional photographers in that they oftentimes share entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey considerably more than that because their photos frequently have an emotional resonance that can’t be conveyed with just words. I tried to do something the same to this logo design by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Opportunity logo but also to illustrate the depth in her art and in the way that she views the world through the lens of her camera.

 Opportunity logo style with a seagull utilized for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The lion’s share of business logo design jobs that I take on I honestly relish and the Coastal Wireless assignment was one that I certainly felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A however my client, while he loved the concept, didn’t care for my choice of birds. This particular man genuinely disliked seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his aversion for this specific kind of sea bird.

When I turn a concept over to a customer I encourage all of them to discuss it with colleagues and family members as well as with individuals that they don’t even know so as to get unbiased judgements on the merit of a design. Fortunately, he talked about it with his family members and they really liked the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he went with the original concept.

Custom logo designs are a strange creature in the design world given that the people that tend to hire a professional to create their business logo comprehend how vital a logo design is for their company so they are way more vested in the final result. Every logo job possesses it’s share of difficulties, but the largest challenge is finding that sweet spot in a design that works really well at the job it’s needed to do in branding a business and also giving the client the identity they see for themselves.

a red panda logo style with bamboo in the background, style for Opportunity publication author

Red Panda Publishers | Logo Design

The book spine is a narrow slice of real estate to work with, nevertheless it really is the most necessary part of a published book since it is ordinarily the very first thing a person views in the book store. For a publishing company, it’s the optimal opportunity that they will likely ever have to advertise their label and get their logo design in front of the people that buy actual books.

This 3 color design is vibrant, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo has 2 letter A's with the bars changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and go nevertheless it looks like that in many instances one of the things consumers often tend to remember the most are their logos. The Air LA logo design was done for a smaller fledgling commuter/shuttle air service located in LA and while I’m not certain it really “took off” their business logo didn’t ground them. The bookend A’s in their title lent itself well to imparting a spirit of flight and it was undoubtedly a success.

 Opportunity logo layout used for marketing and also a tag style for Vintage Case includes an old-fashioned font style style.

Vintage Case | Logo Design

Vintage case specialized in all new cases for music instruments, which seemed to be antique cases. For this logo concept I sought to come up with a logo that possessed a fluid retro feel to it and could be utilized for every thing from a web site to a label on brand new cases that looked like they were from another era.

Logo developed for an orthodontist in Opportunity, style include an arc with lines intersecting through it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can easily be one of the most challenging logo design projects due to the fact that it appears that each and every dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden professions when it comes to company advertising, if restaurants approached their advertising in the exact same way dentists do every one of their logo designs would be a picture explaining anything they served, McDonalds would probably contain a picture of a potato and a cow.

I understand the thinking behind incorporating an image of something mouth associated to a dentist’s company logo nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I really love doing dental care logos because it challenges me to come up with a design that implies dentistry or a certain area of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and eventually I created a design that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this particular concept over to the customer the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo developed for a household nonprofit, the logo design features 4 personalities staggered in height to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be illustrative of the love that William McNally had for the people residing in his community. The majority of logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy method to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and never hit the viewer on the head with what the business or organization wants to communicate.

The McNally Foundation’s name presented a distinct opportunity to do a custom logo design that communicated that they were about families without being openly cheesy about it. The intention of a logo is to be remembered and recognized and if the designer tries to use the logo to summarize precisely how individuals should think or feel they don’t understand the goal of a logo. If people have to ponder a logo design to understand what it means, it has been in vain, a logo needs to be immediately understood and a logo design that describes itself won’t have the opportunity to be comprehended.

Logo layout created for a hair style studio featuring a manuscript font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a company logo which projected a spirit of simplicity and elegance for their new hair studio. I created a design that didn’t go the obvious path of crafting just a stylized orchid but instead delivered a company logo that suggested a flower in the pattern of a swirl featured in to the letter O in the name and by placing emphasis on the logo design with the silhouette of a hummingbird floating over the logo itself. The obvious path in designing a logo design is more often than not the wrong path and in this case, the design ended up not being about the flower but alternately laid the attention on the feeling that they really wanted to transmit to their patrons.

Arabian steed logo design produced for an equine ranch that focuses on breeding Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo crafted a unique creative logo concept tailored to embody the unique physical traits of the Arabian pedigree of equines. With a distinctive head shape and higher tail carriage, the Arabian is one of the very most easily recognizable horse breeds in the whole world.

Las Cafe logo design a tiny dining establishment, layout includes a changed script font style which hovers over a team of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a small dining establishment, style includes a modified script typeface which floats above a group of ornate lines and dots.

Logo style for a software application designer the design features and famous element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Typically, the kernel is responsible for memory management, process and task control, and hard drive management. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a bridge in between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding what business they are in or how it relates to their specific location. But it meant something to the owner of the business and in many cases the significance supporting a logo is equally as important as how it serves the company it stands for.

Develop logo design produced for a Opportunity interior developer, design attribute a collection of red circles that intersect and also change the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Opportunity interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who organizes, researches, coordinates, and oversees such projects. Interior design is a multifaceted occupation that includes conceptual development, area planning, site inspections, programming, analysis, communicating with the stakeholders of a project, construction supervision, and implementation of the design.

logo layout done for Advanced Management Solutions, the personalities for letter V and also A in middle of the word progressed have actually been customized to link straight into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Opportunity logo design assignment was carried out for a management guide that helps business professionals to develop into more successful at supervising people, expectations, and profitability.

A logo style featuring an angler in the middle of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in more than 7 billion a year retailing goods and equipment to outdoor sporting fans the founders of On the Fly realized the market place was prepared for an outdoor sporting store that operates as a consignment business. Whether you are into boating, angling or mountain climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all sorts of passions, a spot to market their pre-owned items to other sports enthusiasts. I tailored their Opportunity logo dsign utilizing an image which garners the interest of traffic and sends an image that calls to mind the passion of the outdoors. With traffic that averages forty five mph I knew it would take more than the typical logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and calm habitat.
Logo design MQ farms, this logo design has actually a field incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo concept wasn’t really created for an Opportunity regional farm it was in reality developed for an investments broker, and this particular brand was one of a handful of that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was really to produce a brand mark that projected esteem, effectiveness, and luxury.
Logo design made for using a sign for the restaurant (Brewgrrs), it is a luxuriant script font that is evocative a renowned sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted loads of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat undertaking where I worked closely with the owner to develop a logo design that worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung over their doors, and was highly visible and very easy to read from over a block away.