Tumwater, Washington Logo Design

Each and every new Tumwater company realizes that they need a logo, but few entrepreneurs fully recognize the crucial role their logo design can make in their success, or why one business logo functions better than another. A logo design has an instant and long-term effect on the success of a company, select the right one and it will make the door swing and cash register ring, choose the incorrect one and it will be an obstacle and a hindrance for the longevity of a business.

The logos featured in the ImageCo portfolio help Tumwater, Washington companies prosper, they are effective in any given situation and the reason they are so effective is because they all have these five things in common.

  1. Simplicity: simple logo designs do not require consideration, they can be comprehended in just a glimpse.
  2. Scalability: from business cards to billboards a scalable business logo will remain legible and equally emotive at virtually any dimension.
  3. Versatility: logos which work on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the enterprise they stand for.
  5. Relevance: a company logo must be lasting and should feel as relevant today, tomorrow, and forty years from today.
Retro logo design of a bike produced for a Tumwater, Washington coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee shop were actually opening in an older section of town and wished to project an old-fashioned atmosphere without appearing as boring or low energy. I accomplished both of these jobs by means of creating a trademark concept that features a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

medical logo layout with a microscope slide as well as germs created for Tumwater, Washington medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science that studies the causes and effects of diseases, mainly the field of healthcare which deals with the laboratory examination of samples of human body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is the only instance I remember in which I was able to integrate a bacteria-laden microscope slide right into a logo design.

Usually I try not to be extremely literal with a concept and to a degree, this design approaches the company it represents fairly literally, yet it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more interesting, more focus grabbing and more memorable.

logo style with a leaping green frog developed for a family members enjoyable facility in Tumwater, Washington.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of jobs which come my way, I’ve done dozens of logo designs for surgeons, dental offices, and attorneys but Cool Springz is without question the one and only trampoline park which I have actually ever gotten the opportunity to work on.

Given that the name of the business has the word springz in its name the apparent choice would have been to feature a couple of springs into the concept but Cool Springz is a fun destination to go and spring does not actually resonate an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better lively high energy feeling.

In the end, Cool Springz ended up loving my concept and named the frog Jax and featured him in to everything they utilized for advertising. I also believe this is the only time that a logo I created was turned into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

digital photography logo including a flock of birds, a hill, a trail, a stream, as well as a tree - created for Tumwater, Washington travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a rather specialized field of photography and I think it is a niche area due to the fact that travel photographers don’t shoot locations or things but rather project emotional experiences by means of the images they record. The thought behind this logo design was to use negative space to reveal more than what was visible upon initial view, which I think is representative of most good photographers in that they oftentimes convey entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos often have an emotional resonance that can’t be revealed with just words. I attempted to do something the same to this logo design by employing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Tumwater logo design but also to reveal the depth to her art and in the way that she sees the world through the lens of her camera.

 Tumwater logo design with a seagull made use of for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The lion’s share of business logo design jobs that I take on I honestly relish and the Coastal Wireless design was one that I really felt good about, however the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the letter A however the client, while he loved the concept, really did not care for my choice of birds. This guy really disliked seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family did not share his contempt for this specific kind of sea bird.

When I turn a concept over to a client I encourage all of them to talk about it with friends and colleagues and family members as well as with individuals that they don’t even know so as to get honest viewpoints on the value of a design. Fortunately, he discussed it with his family and they really loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … eventually I was able to talk him out of his choice of a pelican and he went with the original concept.

Business logos are a strange creature in the design world because the people that have a tendency to hire an expert to design their logo design understand how important a logo design is for their organization so they are much more vested in the result. Every logo design job has it’s allotment of challenges, but the most significant challenge is finding that sweet spot in a design that operates really well at the task it’s needed to do in branding a business and also giving the customer the image they see for themselves.

a red panda logo layout with bamboo in the background, style for Tumwater, Washington publication author

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, but it really is the most essential part of a published book due to the fact that it is ordinarily the initial thing a person views in the book shop. Regarding a publisher, it’s the most ideal opportunity that they will ever get to spotlight their brand and get their logo design in front of the individuals that purchase actual books.

This three color design is vibrant, picturesque and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo created for an airline company in Los Angeles, the logo design has two letter A's with benches customized to indicate they are wings.

Air LA | Logo Design

Airlines come and depart nevertheless it seems that in many occurrences 1 of the traits consumers usually tend to recollect the most are their logos. The Air LA logo design was done for a young start-up commuter/shuttle airline company based in LA and while I’m not certain it actually “took off” their business logo didn’t ground them. The bookend A’s in their title lent itself well to conferring a feeling of flight and it was undoubtedly a winner.

 Tumwater logo style utilized for advertising and marketing as well as a tag layout for Vintage Situation includes an old typeface style.

Vintage Case | Logo Design

Vintage case focused in new cases for musical instruments, which looked to be vintage cases. For this logo design I sought to come up with a logo that offered a fluid vintage feel to it and could be utilized for everything from a web site to a label on brand new cases that appeared like they were from a different point in time.

Logo design produced for an orthodontist in Tumwater, Washington, design include an arc with lines converging through it to indicate steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can be one of the most challenging logo design jobs considering that it appears that virtually every dental professional integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden fields when it comes to company branding, if restaurants approached their branding in the same way dental offices do every one of their logo designs would definitely be a picture explaining something they served, McDonalds would most likely contain an image of a potato and a cow.

I understand the thinking behind including a likeness of something mouth related to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental industry.

I really enjoy doing dentistry logo designs simply because it challenges me to come up with a design that implies dentistry or a certain area of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and inevitably I created a layout that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this particular design over to the customer the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo made for a household not-for-profit, the logo design includes 4 personalities staggered in height to represent a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be illustrative of the devotion that William McNally had for the folks in his community. Most logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy approach to any logo design is to be overly literal with regards to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the business or institution wants to communicate.

The McNally Foundation’s name provided a distinct opportunity to do a logo that communicated that they were about families without being overtly corny about it. The objective of a logo is to be remembered and recognized and if the designer makes an effort to use the logo design to describe precisely how people ought to think or feel they don’t understand the objective of a logo. If viewers have to ponder a logo design to understand what it means, it has fallen short, a logo needs to be immediately understood and a logo design that explains itself will never have the chance to be comprehended.

Logo design developed for a hair style workshop including a manuscript font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a company logo which related a spirit of serenity and connection for their new hair studio. I came up with a design which did not go the obvious course of crafting merely a stylized orchid but instead created a business logo which implied an orchid in the pattern of a swirl incorporated in to the letter O in the name and by placing emphasis on the concept with the figure of a hummingbird floating over the logo design itself. The obvious path in designing a logo design is usually the wrong direction and in this case, the design ended up not being about the orchid but instead put the emphasis on the perception that they wanted to project to their patrons.

Arabian equine logo design produced for a steed cattle ranch that concentrates on breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo developed a unique logotype concept customized to manifest the unique physical traits of the Arabian type of equines. With a different head shape and high tail carriage, the Arabian is one of the very most quite easily recognizable horse lineages in the whole world.

Las Coffee shop logo design a small dining establishment, layout includes a customized manuscript typeface which floats above a team of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a small restaurant, design includes a changed manuscript typeface which hovers over a team of ornate lines as well as dots.

Logo design for a software application programmer the layout functions and also legendary element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task control, and hard drive management. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a connection between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone pertaining to what business they are in or how it relates to their specific location. However, it represented something to the owner of the business and in many cases the substance behind a logo is just as important as how it serves the company it represents.

Progress logo style produced for a Tumwater, Washington interior designer, design attribute a series of red circles that intersect as well as replace the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Tumwater, Washington interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who prepares, explores, collaborates, and manages such ventures. Interior design is a multifaceted occupation that includes conceptual development, space planning, location examinations, programming, research study, interacting with the stakeholders of a project, building and construction supervision, and execution of the design.

logo design provided for Advanced Leadership Solutions, the characters for letter V and A in center of words advanced have actually been customized to connect directly into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Tumwater, Washington logo design assignment was performed for a leadership coach that aids business professionals to become more successful at overseeing people, expectations, and productivity.
A logo layout featuring a fisherman in the center of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting enthusiasts the founders of On the Fly realized the market was ready for an outdoor sporting retailer that operates as a consignment firm. Whether you are into boating, angling or rock climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all types of interests, a place to market their used products to other sports enthusiasts. I created their Tumwater business logo dsign using an illustration which seizes the interest of vehicles and projects an image that calls to mind the enthusiasm of the outdoors. With traffic that averages forty five mph I knew it would take more than the average logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and relaxed habitat.
Logo design MQ farms, this logo layout has actually a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo design wasn’t really developed for an Tumwater, Washington regional farm it was actually created for a commodities broker, and this particular trademark was one of multiple which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to produce a image that projected trust, financial success, and wealth.

 Tumwater Logo design for a not-for-profit, Transforming Point Solutions - the logo design feature for ostensibly facing arrowhead and the arrowheads imply that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design that they would like, that can be a good thing or a bad thing. Good in that it gives a designer the opportunity to discover any concept that comes to mind, bad in that it’s tricky to hit a bullseye without recognizing where the target is. Fortunately, in this instance, I struck a bullseye with the very first go.

Logo developed for making use of an indicator for the restaurant (Brewgrrs), it is a luxuriant script font style that is reminiscent of a popular sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted loads of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat undertaking in which I worked closely with the owner to create a logo design which worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated sign which hung over their doors, and was highly visible and very easy to read from over a block away.