Vancouver Logo Design

Nearly every new Vancouver company understands that they require a logo, yet few entrepreneurs thoroughly are aware of the vital role their organization logo will perform in their success, or exactly why one logo design functions more effectively than another. A company logo has an instant and sustaining influence on the growth of a company, select the right one and it can make the door swing and phone ring, go with the incorrect one and it can be an obstacle and an impediment for the life span of a business. The logos included in the ImageCo portfolio help Vancouver companies succeed, they are effective in any given circumstance and the main reason they are so effective is because they all have these 5 features in common.
  1. Simplicity: simple logos don’t require scrutiny, they can be comprehended in merely a look.
  2. Scalability: from business cards to signboards a scalable business logo will continue to be legible and just as emotive at virtually any size.
  3. Versatility: logos that work on any device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the organization they represent.
  5. Relevance: a logo needs to be enduring and will feel relevant today, tomorrow, and twenty years from today.

Retro logo style of a bike created for a Vancouver coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee bar were actually opening up in an old part of the area and hoped to visualize an old-fashioned tone without appearing as monotonous or low energy. I achieved each of the jobs by creating a sign design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a enduring business image.

medical logo design with a microscopic lense slide and germs developed for Vancouver medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which investigates the causes and outcomes of diseases, mainly the branch of medicine which works with the laboratory evaluation of samples of body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology brand I came up with is really the sole instance I call to mind in which I was able to integrate a bacteria-laden microscope slide within a logo design.

Normally I try not to be overly literal with a design and to a point, this design approaches the company it represents fairly literally, but it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more interesting, more interest grabbing and even more memorable.

logo layout with a leaping environment-friendly frog developed for a family enjoyable facility in Vancouver.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the norm of the types of jobs that come my way, I’ve done dozens of logo designs for surgeons, dental experts, and lawyers but Cool Springz is without question the only trampoline park which I have ever had the privilege to work on.

Given that the full name of the company features the word springz in its name the clear choice would have been to feature a few springs into the design but Cool Springz is a fun destination to go and spring doesn’t really reflect an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a much more dynamic high energy feeling.

In the end, Cool Springz ended up loving my concept and named the frog Jax and incorporated him in to everything they utilized for marketing. I also think this is the only time that a logo I designed was made into a mascot when they had an employee costume fashioned to look just like my frog design.

digital photography logo featuring a flock of birds, a hill, a trail, a stream, and also a tree - designed for Vancouver traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a fairly specialized field of photography and I believe it is a niche sector because travel photographers tend not to shoot places or things but rather convey emotional journeys through the pictures they record. The thought behind this logo composition was to utilize negative space to project more than what was visible upon first glance, which I think is quintessential of almost all professional photographers in that they oftentimes convey whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos frequently have an emotional resonance that can’t be revealed with just words. I attempted to do something much the same to this logo design by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Vancouver logo but also to reveal the depth in her work and in the way that she views the world through the lens of her camera.

 Vancouver logo style with a seagull made use of for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The majority of custom logo design jobs that I take on I genuinely enjoy and the Coastal Wireless project was one that I really felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the letter A however the customer, while he loved the concept, really did not care for my choice of birds. This guy really disliked seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his aversion for this specific variety of sea bird.

When I turn a concept over to a client I encourage them to talk about it with colleagues and family members as well as with people that they don’t actually know so as to get unprejudiced point of views on the value of a concept. Fortunately, he discussed it with his whole family and they really liked the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … eventually I was able to talk him out of his choice of a pelican and he went with the original design.

Custom logo designs are a strange animal in the design world given that the people that are inclined to hire an expert to create their logo understand how crucial a logo design is for their company so they are way more vested in the result. Every logo job possesses it’s portion of challenges, however the greatest obstacle is identifying that sweet spot in a design that works really well at the task it’s needed to do in branding a business and also providing the customer the image they see for themselves.

a red panda logo layout with bamboo in the background, design for Vancouver publication author

Red Panda Publishers | Logo Design

The book spine is a thin segment of real estate to work with, yet it really is the most essential part of a published book due to the fact that it is often the very first thing a person views in the bookstore. Regarding a publishing company, it’s the absolute best opportunity that they will ever have to spotlight their product and get their logo design in front of the people that shop for actual books.

This three color design is vibrant, picturesque and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo made for an airline in Los Angeles, the logo has two letter A's with the bars modified to suggest they are wings.

Air LA | Logo Design

Airlines come and depart nevertheless it looks like that in many occurrences one of the items consumers tend to remember the most are their logos. The Air LA logo design was done for a small new venture commuter/shuttle air service based in LA and while I’m not sure it really “took off” their logo design didn’t slow them. The bookend A’s in their brand lent itself well to conferring a sense of airline flight and it was certainly a victory.

 Vancouver logo style used for marketing and also a tag design for Vintage Instance includes an archaic font style style.

Vintage Case | Logo Design

Vintage case focused in new cases for music instruments, that looked to be much older cases. For this business logo design I sought to come up with a logo that had a fluid retro feel to it and could be utilized for anything from a web page to a label on brand new cases that looked like they were from another point in time.

Logo design produced for an orthodontist in Vancouver, style consist of an arc with lines intersecting via it to suggest metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can easily be one of the most challenging logo jobs because it seems that every dental professional incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the most cliche ridden careers when it comes to company advertising, if dining establishments approached their advertising in the same way dental practitioners do every one of their logos would be a picture trying to explain something they served, McDonalds would likely have an image of a potato and a cow.

I understand the thinking behind including an illustration of something mouth related to a dentist’s logo design nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry profession.

I really love doing dentist logos simply because it challenges me to come up with a design that implies the field of dentistry or a certain area of dental treatment like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and subsequently I created a layout that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the design. When I turned this design over to the client the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo design designed for a family not-for-profit, the logo design includes 4 characters startled in elevation to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a brand identity design that would be depictive of the love that William McNally had for the residents in his city. Most logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy strategy to any logo design is to be far too literal with regards to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the company or organization wants to communicate.

The McNally Foundation’s name offered a distinct opportunity to do a logo design which communicated that they were about families without being openly corny about it. The aim of a logo is to be remembered and recognized and if the designer tries to use the logo design to describe specifically how individuals ought to think or feel they don’t understand the purpose of a logo. If viewers have to ponder a logo to understand what it means, it has been in vain, a logo needs to be immediately understood and a logo that illustrates itself will never have the chance to be understood.

Logo design developed for a hair layout studio featuring a manuscript font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a company logo that conveyed a feeling of ease and elegance for their new hair salon. I created a design which didn’t go the obvious path of crafting simply a stylized orchid but rather designed a logo that implied an orchid in the pattern of a swirl integrated into the letter O in the title and by placing emphasis on the logo design along with the figure of a hummingbird hovering above the image itself. The obvious path in creating a logo is frequently the incorrect course and in this case, the design ended up not being about the flower but instead put the focus on the emotion that they really wanted to transmit to their patrons.

Arabian steed logo design developed for an equine ranch that specializes in reproducing Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo designed an original brand concept tailored to illustrate the unique physical traits of the Arabian pedigree of equines. By having a different head form and high tail posture, the Arabian is one of the most easily identifiable equine types in the entire world.

Las Coffee shop logo layout a tiny restaurant, design consists of a changed script typeface which floats above a team of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a little restaurant, style includes a modified manuscript typeface which hovers over a team of luxuriant lines and also dots.

Logo style for a software program developer the design attributes and iconic element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task control, and disk managing. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a connection between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone about what business they are in or how it relates to their specific location. But it intimated something to the business owner of the company and in quite a few cases the symbolism behind a logo design is equally as important as how it brands the organization it stands for.

Evolve logo layout created for a Vancouver indoor developer, style attribute a series of red circles that intersect as well as change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Vancouver interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who plans, researches, collaborates, and oversees such ventures. Interior design is a diverse profession that consists of conceptual development, area planning, location assessments, programming, analysis, corresponding with the stakeholders of a project, construction management, and implementation of the design.

logo design provided for Advanced Management Solutions, the personalities for letter V and A in middle of words progressed have been customized to link straight into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Vancouver logo design assignment was carried out for a management coach that assists business leaders to develop into more effective at managing people, expectations, and productivity.

A logo design including an angler in the center of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in more than 7 billion a year retailing goods and equipment to outdoor sporting enthusiasts the owners of On the Fly understood the market was prepared for an outdoor sporting merchant that operates as a consignment business. Whether you are into boating, angling or mountain climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all types of interests, a place to sell their used products to other sports enthusiasts. I designed their Vancouver business logo dsign utilizing a graphic which pulls in the interest of vehicles and sends an image that calls to mind the passion of the outdoors. With traffic that averages 45 mph I realized it would take more than the typical logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and peaceful habitat.
Logo style MQ ranches, this logo design has actually a field integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo concept wasn’t really produced for an Vancouver area farm it was really designed for a products broker, and this particular logo design was one of several that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was to make an identity that projected confidence, success, and luxury.
Logo designed for the use of a sign for the restaurant (Brewgrrs), it is an ornate manuscript font style that is reminiscent of a popular sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed loads of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool project in which I worked closely with the business owner to design a business logo which worked really well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted sign that hung above their doors, and was highly visible and very legible from over a block away.