Acute Care 360 ImageCo, Washougal, Washington, WA,

ImageCo, Washougal, Washington, WA,

Evolv Design logo designed by ImageCo, Washougal, Washington, WA,

Red Panda Publishers logo designed by ImageCo, Washougal, Washington, WA,

Washougal, Washington, WA,

ImageCo, Washougal, Washington, WA,
ImageCo, Washougal, Washington, WA,

Mid Valley Pathology logo designed by ImageCo, Washougal, Washington, WA,

FSA OK logo designed by ImageCo, Washougal, Washington, WA,

Emerald Heights logo designed by ImageCo, Washougal, Washington, WA,

Club Sapphire logo designed by ImageCo, Washougal, Washington, WA,

Downtown Dogs logo designed by ImageCo, Washougal, Washington, WA,

School board logo designed by ImageCo, Washougal, Washington, WA,

Ferry Street Coffee Company logo designed by ImageCo, Washougal, Washington, WA,

Stoney Forensic logo designed by ImageCo, Washougal, Washington, WA,

Smart kernels logo designed by ImageCo, Washougal, Washington, WA,

TIPS ON CHOOSING THE BEST LOGO DESIGNER

BUDGET

A logo design is an investment in both your time and your money so anytime a design firm offers a money back guarantee try to bear in mind that they simply cannot reimburse the amount of time you invest which is much more valuable than your money is.

PORTFOLIO

Some designers talk a good game but inevitably a designer can only be determined from the quality of their portfolio, if the work in their portfolio doesn’t feature actual samples chances are they won’t be able to deliver a quality logo design.

VISION

A logo’s objective is to be recognized and remembered, and it’s goal is to echo your personal vision for your business. If a designer isn’t focused on fulfilling your vision, the thing they are actually focused on is how quickly they will get paid.

Washougal LOGO DESIGN​

For over 2 decades ImageCo has been helping entrepreneurs grow unforgettable brand identities. We’ve performed brand design work for mechanics, universities, heart surgeons, party planners, coffee roasters, retail stores, and practically every other kind of business concern you can envision. What makes ImageCo unique compared to our contemporaries is that our background is rooted in the electrical sign industry so we approach every brand identity project as though it will be utilized as an electrical sign. As a result of our sign first strategy our designs can, and have been used in everything from clothing labels to neon signs. Our sign first technique guarantees that our logo designs are just as reliable whether they are used in television commercials or website apps, they are consistently recognizable, comprehended, and always remembered irrespective of size or function.

American Made ★ Design

The one difference which seriously sets ImageCo apart from other design firms that you might have stumbled upon online, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every design project we are enlisted to perform, we perform in-house. Irrespective of the kind of project we undertake, business logo, website design, trade show banners, or retail sign, we do not, and never will farm out our customer’s projects to organizations based outside the USA. Whenever you phone us at 1-855-IMAGECO the person that picks up the telephone is ImageCo’s owner and designer, not a go-between that marks up the cost of your design project and dictates the conditions of how you and I conduct business.

QUALITIES OF A POWERFUL LOGO DESIGN

Nearly every new Washougal business understands that they require a logo, however few start-ups thoroughly grasp the key role their organization’s logo can make in their becoming successful, or precisely why one business logo functions more effectively than another. A company logo has an immediate and lasting effect on the growth of a business, go with the correct one and it can make the door swing and cash register ring, go with the incorrect one and it can be a barrier and a hindrance for the life of an organization. The logos included in the ImageCo portfolio help Washougal businesses prosper, they are effective in any given scenario and the reason why they are so effective is that they all have these 5 things in common.
  1. Simplicity: simple logos do not need deliberation, they can be understood in just a look.
  2. Scalability: from label to billboards a scalable logo will stay legible and equally emotive at any scale.
  3. Versatility: logos that operate on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the item or company they represent.
  5. Relevance: a logo design must be lasting and should feel equally relevant today, tomorrow, and twenty five years from now.

understand your brand

Brand – It is both a verb and also a noun, it’s an identifying mark and the process of noting something to make sure that it could be recognized, its foundation comes from the brand burned onto animals. These days a brand symbolizes pretty much anything with an objective, regardless of whether it be earnings or politics, a brand is an innate aspect of specifying the value of something in the consumer’s mind.

Branding – Is sort of like marketing and advertising’s attractive cousin, they are each from the same family, the difference being that marketing and advertising are about making a promise and branding’s objective is to deliver on that promise. Branding is also a strategic popularity contest aimed at a target market, it’s goal is to develop an image that the target market can identify with.

Brand Image – An image planted and cultivated through advertising and marketing and identity design. When somebody mentions the names Porsche or Mustang what we think about is their brand image, it’s an image that exists in our minds. That image isn’t an image of a vehicle with 4 wheels that can transport us from point A to point B, the the mental image we have (or at least I have) is of freedom, elegance, of something dangerous and exotic . That is brand image and brand image is what makes people want those brands. Brand image is why people buy most things, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that we can relate to.

Branding Firms – If you look back at the origin of a lot of branding firms you’ll find that they are often re-branded marketing companies. When somebody claims they are in advertising most people will likely have a preconceived notion about the type of work they do anything that can be seen, touched or heard become part of a brand identity.

Brand Identity Designer
– A brand identity designer is a designer that focuses on a type of visual design which helps shape the image of a business, a product or an organization. Brand identity designers develop logo designs, sign designs, product packaging, as well as collateral material such as cards, stationery, and also brochures. Some identity designers also build sites and also user interfaces. The crucial role of a brand identity designer is to create the visual cues as well as an emotional tone with the goal of affecting activities, outcomes and perceptions.

select signs/logos

Retro logo layout of a bike developed for a Washougal coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee bar were actually launching in an old section of the community and really wanted to visualize an old-fashioned vibe without appearing as boring or low energy. I achieved each of the jobs by means of designing a symbol concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a ageless business image.

medical logo layout with a microscope slide and germs made for Washougal clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which analyzes the root causes and outcomes of diseases, mainly the branch of healthcare which deals with the clinical assessment of specimens of body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology brand I came up with is the only instance I recollect in which I was in a position to incorporate a bacteria-laden microscope slide right into a business logo design.

Generally I attempt not to be extremely literal with a concept and to a degree, this specific design approaches the company it represents quite literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more appealing, more attention grabbing and even more memorable.

logo style with a leaping eco-friendly frog made for a family fun facility in Washougal.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of jobs which come my way, I’ve produced dozens of logo designs for physicians, dental practices, and legal professionals but Cool Springz is without question the only trampoline park that I have ever had the privilege to work on.

Given that the full name of the company features the word springz in its name the obvious choice would have been to include a few springs into the design but Cool Springz is a fun location to go and spring doesn’t really resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a better enthusiastic high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and incorporated him in to everything they utilized for advertising and marketing. I also believe this is the only time that a logo I came up with was transformed into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

digital photography logo featuring a group of birds, a mountain, a trail, a stream, and a tree - designed for Washougal travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche profession due to the fact that travel photographers tend not to shoot locations or things but rather communicate emotional journeys by means of the images they capture. The idea behind this logo design was to make use of negative space to project more than what was visible upon initial glance, which I think is representative of most good photographers in that they often tell entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos frequently have an emotional fullness which can’t be conveyed with mere words. I made an effort to do something much the same to this logo design by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Washougal logo but also to illustrate the depth in her art and in the way that she sees the world through the lens of her camera.

 Washougal logo layout with a seagull utilized for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The bulk of business logo design projects that I take on I really enjoy and the Coastal Wireless assignment was one that I really felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull silhouette as a stroke in the letter A however the customer, even though he loved the concept, didn’t care for my choice of birds. This particular guy seriously hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family didn’t share his hatred for this specific variety of sea bird.

When I turn a design over to a client I urge them to share it with colleagues and family as well as with folks that they don’t actually know so as to get unbiased point of views on the merit of a concept. Fortunately, he talked about it with his family members and they really loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … eventually I was able to talk him out of his choice of a pelican and he went with the original design.

Custom logo designs are a strange creature in the design world given that the people that have a tendency to hire a professional to design their logo design realize how important a logo is for their business so they are much more invested in the final result. Every logo design project possesses it’s portion of difficulties, but the biggest obstacle is identifying that sweet spot in a design that functions really well at the job it’s needed to do in branding a company and also giving the client the image they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, style for Washougal publication author

Red Panda Publishers | Logo Design

The book spine is a slender segment of real estate to work with, however it really is the most essential part of a published book given that it is ordinarily the very first thing a person views in the book store. With respect to a publishing company, it’s the most ideal opportunity they will likely ever get to advertise their brand and get their logo design in front of the men and women that purchase actual books.

This three color design is vibrant, picturesque and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo design created for an airline company in Los Angeles, the logo has 2 letter A's with benches changed to suggest they are wings.

Air LA | Logo Design

Airlines arrive and depart yet it looks like that in many occurrences 1 of the traits consumers usually tend to recall the most are their logos. The Air LA logo design was done for a smaller start-up commuter/shuttle air service based in LA and while I’m not certain it really “took off” their logo design didn’t ground them. The bookend A’s in their name lent itself well to imparting a sense of flight and it was surely a success.

 Washougal logo design made use of for marketing and a label design for Vintage Situation features an old typeface design.

Vintage Case | Logo Design

Vintage case specialized in all new cases for music instruments, which looked to be antique cases. For this brand concept I sought to come up with a logo that offered a fluid old style feel to it and could be utilized for everything from a website to a label on brand new cases that appeared like they were from another generation.

Logo produced for an orthodontist in Washougal, design include an arc with lines converging with it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can be one of the most difficult logo projects due to the fact that it appears that every dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the most cliche ridden careers when it comes to company marketing, if restaurants approached their branding in the exact same way dental practices do every one of their logos would definitely be a picture explaining something they served, McDonalds would probably contain an image of a potato and a cow.

I recognize the thinking behind adding a likeness of something mouth associated to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry profession.

I really enjoy doing dentist logos simply because it challenges me to come up with a design that implies dentistry or a certain area of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and ultimately I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this design over to the customer the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo made for a family members nonprofit, the logo design includes 4 characters startled in elevation to represent a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be illustrative of the devotion that William McNally had for the folks in his community. Many logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy approach to any logo design is to be far too literal with regards to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the business or institution wants to convey.

The McNally Foundation’s name provided a unique opportunity to do a custom logo design which conveyed that they were about families without being openly corny about it. The aim of a logo is to be remembered and recognized and if the designer makes an effort to use the logo design to summarize specifically how people ought to think or feel they don’t understand the goal of a logo. If viewers have to consider a logo to understand what it means, it has fallen short, a logo needs to be instantly understood and a logo design that explains itself won’t have the likelihood to be comprehended.

Logo design produced for a Washougal hair design workshop including a script font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo which carried an atmosphere of contentment and elegance for their new hair studio. I created a design that did not go the obvious course of creating just a stylized orchid but alternatively crafted a logo that implied an orchid in the pattern of a swirl blended in to the letter O in the title and by placing attention on the logo design along with the figure of a hummingbird hovering over the logo design itself. The obvious path in creating a company logo is generally the incorrect path and in this case, the design ended up not being about the orchid but instead put the attention on the feeling that they wanted to transmit to their clients.

Arabian steed logo style produced for a steed ranch that specializes in breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo developed a unique brand design tailored to embody the unique physical traits of the Arabian type of equines. By having a different head form and very high tail posture, the Arabian is one of the highly quite easily identifiable horse lineages in the entire world.

Las Cafe, A Washougal restaurant logo layout a tiny restaurant, design includes a customized script typeface which floats above a group of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a little dining establishment, design consists of a customized script typeface which floats over a group of luxuriant lines and dots.

Logo layout for a software developer the style features and legendary Washougal element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Typically, the kernel is responsible for memory management, process and task control, and drive operations. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a connection between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding what business they are in or how it relates to their specific location. However it meant something to the business owner of the company and in quite a few cases the symbolism behind a business logo is just as important as how it serves the business it represents.

Develop logo design produced for a Washougalindoor developer, style function a series of red circles that intersect and also change the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Washougal interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who arranges, researches, coordinates, and manages such ventures. Interior design is a multifaceted occupation that includes conceptual development, space planning, site assessments, programming, analysis, interacting with the stakeholders of a project, building and construction supervision, and execution of the design.

logo style provided for Advanced Leadership Solutions in Washougal, the personalities for letter V and also A in center of words progressed have actually been modified to tie straight into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Washougal logo design job was done for a management consultant that helps business leaders to become more effective at overseeing people, expectations, and profitability.

A Washougal business logo design including a fisherman in the center of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in over 7 billion a year selling goods and equipment to outdoor sporting fans the owners of On the Fly understood the market was ready for an outdoor sporting retailer that operates as a consignment company. Whether you are into boating, fishing or rock climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all sorts of interests, a location to sell their secondhand items to other sports enthusiasts.

I designed their Washougal business logo design along with an image that seizes the attention of vehicles and sends an image that invokes the passion of the outdoors. With traffic that averages forty five miles per hour I realized it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and relaxed habitat.

Logo style MQ ranches, this Washougal company logo style has actually an area incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo design wasn’t really developed for an Washougal area farm it was in reality created for an investments broker, and this particular brand was one of many which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to generate a brand mark that projected confidence, effectiveness, and opulence.

 Washougal Logo design for a not-for-profit, Transforming Point Solutions - the logo design feature for outwardly dealing with arrowhead and the arrowheads suggest that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what type of logo design that they would like, this can be a good thing or a bad thing. Good in that it gives a designer the freedom to discover any idea that comes to mind, bad in that it’s tricky to hit a bullseye in the absence of realizing where exactly the target is. Luckily, in this particular case, I hit a bullseye with the very first try.

Logo made for the use of a sign for the dining establishment (Brewgrrs), it is an ornate script font that is similar to a popular Washougal sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted loads of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a great project where I worked closely with the business owner to create a logo that worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage that hung above their doors, and was highly visible and very easy to read from over a block away.

commercial branding projects

Logo designed by ImageCo, Washougal, Washington, WA,
Logo designed by ImageCo, Washougal, Washington, WA,
Logo designed by ImageCo, Washougal, Washington, WA,
Logo designed by ImageCo, Washougal, Washington, WA,
Electrical sign design for Washougal restaurnat designed by Washougal Sign Shop
Washougal logo design and brand identity design for Washougal commercial businesses
Logo designed by ImageCo, Washougal, Washington, WA,
Logo designed by ImageCo, Washougal, Washington, WA,
Logo designed by ImageCo, Washougal, Washington, WA,
Logo designed by ImageCo, Washougal, Washington, WA,
Logo designed by ImageCo, Washougal, Washington, WA,

Logo designed by ImageCo, Washougal, Washington, WA,

Logo designed by ImageCo, Washougal, Washington, WA,

Logo designed by ImageCo, Washougal, Washington, WA,

Logo designed by ImageCo, Washougal, Washington, WA,

Logo designed by ImageCo, Washougal, Washington, WA,
Logo designed by ImageCo, Washougal, Washington, WA,
Logo designed by ImageCo, Washougal, Washington, WA,
Logo designed by ImageCo, Washougal, Washington, WA,
Logo designed by ImageCo, Washougal, Washington, WA,
Logo designed by ImageCo, Washougal, Washington, WA,
Logo designed by ImageCo, Washougal, Washington, WA,
Logo designed by ImageCo, Washougal, Washington, WA,
Logo designed by ImageCo, Washougal, Washington, WA,
Logo designed by ImageCo, Washougal, Washington, WA,