Kenosha Logo Design

Nearly every new Kenosha company realizes that they are in need of a logo, but few entrepreneurs fully comprehend the vital role their organization logo can play in their financial success, or the reason that one logo functions more effectively than another. A logo design has an immediate and lasting impact on the growth of a company, pick the right one and it can make the door swing and phone ring, choose the wrong one and it will be an obstacle and a hindrance for the life span of a business. The logos featured in the ImageCo portfolio help Kenosha companies prosper, they are effective in any given circumstance and the main reason they are so effective is because they all have these five features in common.
  1. Simplicity: simple logos don’t demand contemplation, they can be comprehended in merely a glance.
  2. Scalability: from business cards to posters a scalable business logo will continue to be legible and just as emotive at any size.
  3. Versatility: logos that function on any device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the organization they stand for.
  5. Relevance: a logo needs to be timeless and will feel relevant today, tomorrow, and thirty years from now.

Retro logo layout of a bicycle created for a Kenosha coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee shop were actually opening in an old part of the area and really wanted to project a retro atmosphere without coming across as stodgy or low energy. I achieved both tasks via developing a business logo concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a ageless business image.

medical logo style with a microscopic lense slide as well as germs created for Kenosha medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that examines the causes and outcomes of diseases, mainly the branch of medicine that works with the clinical assessment of samplings of body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology logo design I came up with is the only instance I remember where I was in a position to integrate a bacteria-laden microscope slide right into a business logo design.

Generally I attempt not to be extremely literal with a concept and to a point, this specific design approaches the company it represents rather literally, however it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more captivating, more interest grabbing and much more meaningful.

logo style with a jumping environment-friendly frog developed for a family members enjoyable center in Kenosha.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the norm of the sorts of projects that come my way, I’ve produced dozens of logo designs for surgeons, dental practices, and lawyers but Cool Springz is without question the one and only trampoline park which I have actually ever had the privilege to work on.

Given that the name of the business features the word springz in its name the obvious choice would have been to include a some springs into the design but Cool Springz is a fun place to go and spring doesn’t really reflect an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a more dynamic high energy impression.

In the end, Cool Springz ended up loving my concept and named the frog Jax and featured him in to everything they utilized for promotion and marketing. I also believe this is the only time that a logo I designed was transformed into a mascot when they had a staff member costume fabricated to look just like my frog design.

photography logo including a group of birds, a mountain, a path, a stream, and also a tree - created for Kenosha travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche field due to the fact that travel photographers don’t shoot locations or things but rather communicate emotional experiences through the photos they record. The thought behind this logo design was to use negative space to project more than what was visible upon initial view, which I think is representative of almost all good photographers in that they oftentimes tell whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos often have an emotional fullness that can’t be communicated with just words. I attempted to do something much the same to this logo by using the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Kenosha logo design but also to reveal the depth to her art and in the way that she sees the world through the lens of her camera.

 Kenosha logo design with a seagull used for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The majority of business logo design projects that I take on I genuinely relish and the Coastal Wireless design was one that I certainly felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull form as a stroke in the character A however my customer, even though he liked the concept, didn’t care for my choice of birds. This particular guy really despised seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members didn’t share his contempt for this particular breed of sea bird.

When I turn a design over to a client I urge them to talk about it with friends and family as well as with folks that they don’t actually know so as to get unbiased opinions on the merit of a design concept. Fortunately, he talked about it with his family members and they loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … eventually I was able to talk him out of his alternative of a pelican and he proceeded with the original concept.

Custom logo designs are a strange animal in the design world because the people that have a tendency to hire a professional to design their logo design understand how essential a logo is for their business so they are way more invested in the outcome. Every logo project possesses it’s share of challenges, but the largest challenge is identifying that sweet spot in a design that functions really well at the task it’s needed to do in branding a business and also providing the client the image they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, style for Kenosha publication publisher

Red Panda Publishers | Logo Design

The book spine is a thin slice of real estate to work with, however it is the most crucial part of a printed book due to the fact that it is often the initial thing a person views in the bookstore. For a publisher, it’s the most ideal opportunity that they will likely ever have to publicize their brand and get their logo design in front of the men and women that buy actual books.

This 3 color design is vibrant, colorful and eye-catching and it leaves plenty of area for the title and the author’s name.

Air LA logo designed for an airline in Los Angeles, the logo has 2 letter A's with the bars modified to imply they are wings.

Air LA | Logo Design

Airlines come and depart nevertheless it seems like that in many cases 1 of the things individuals often tend to recollect the most are their logos. The Air LA logo design was done for a small start-up commuter/shuttle airline company located in LA and although I’m not sure it actually “took off” their business logo didn’t slow them. The bookend A’s in their name lent itself well to conferring a feeling of airline flight and it was definitely a winner.

 Kenosha logo layout utilized for advertising as well as a tag layout for Vintage Instance features an antiquated font design.

Vintage Case | Logo Design

Vintage case focused in new cases for musical instruments, that looked to be older cases. For this logo concept I tried to come up with a logo that provided a fluid vintage feel to it and could be used for every thing from a web page to a label on brand new cases that seemed like they were from a different era.

Logo created for an orthodontist in Kenosha, style include an arc with lines converging with it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can be one of the most challenging and difficult logo jobs due to the fact that it appears that every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the most cliche ridden fields when it comes to small business advertising, if restaurants approached their branding in the same way dental offices do every one of their logos would definitely be a picture explaining anything they served, McDonalds would most likely have a picture of a potato and a cow.

I understand the thinking behind incorporating a likeness of something mouth related to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental profession.

I really love doing dental care business logos simply because it challenges me to come up with a design that implies dentistry or a specific area of dental treatment like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and ultimately I created a layout that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this design over to the customer the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo developed for a family nonprofit, the logo includes 4 personalities surprised in height to stand for a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be depictive of the devotion that William McNally had for the people residing in his city. Many logos with the name “family” in them tend to contain images of a happy family, a cliche heavy strategy to any logo design is to be overly literal with regards to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the company or institution wants to communicate.

The McNally Foundation’s name offered a distinct opportunity to do a logo design that communicated that they were about families without being overtly corny about it. The aim of a logo is to be remembered and recognized and if the designer tries to use the logo to describe how people should think or feel they don’t understand the goal of a logo. If people have to consider a logo to understand what it means, it has failed, a logo needs to be instantly understood and a logo that describes itself will never have the opportunity to be comprehended.

Logo design created for a hair layout workshop including a script font a hummingbird and a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo design that conveyed a sense of ease and connection for their new hair studio. I came up with a design which didn’t go the obvious route of crafting just a stylized orchid but alternatively delivered a logo which implied a flower in the formation of a swirl integrated in to the letter O in the name and by putting attention on the concept along with the figure of a hummingbird floating over the logo design itself. The obvious path in designing a business logo is in most cases the wrong course and in this case, the design ended up not being about the orchid but instead placed the importance on the emotion that they wanted to forecast to their patrons.

Arabian steed logo layout developed for an equine cattle ranch that specializes in breeding Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo developed a distinct business logo concept customized to epitomize the unique physical traits of the Arabian type of equines. With a distinctive head form and higher tail posture, the Arabian is one of the very most easily recognizable equine lineages in the world.

Las Cafe logo style a small dining establishment, style includes a customized script font style which hovers over a group of elaborate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a small restaurant, design consists of a customized manuscript font which floats over a team of elaborate lines and dots.

Logo design for a software application programmer the design attributes as well as famous element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task control, and hard drive operations. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a bridge in between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone regarding what business they are in or how it relates to their specific location. Nevertheless it meant something to the business owner of the company and in many cases the significance behind a business logo is equally as important as how it brands the organization it stands for.

Develop logo style created for a Kenosha interior developer, design attribute a series of red circles that converge as well as change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Kenosha interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who prepares, researches, coordinates, and manages such tasks. Interior design is a diverse occupation that consists of conceptual development, space planning, site evaluations, programming, study, interacting with the stakeholders of a project, construction supervision, and execution of the design.

logo design provided for Advanced Leadership Solutions, the personalities for letter V and also A in middle of the word progressed have been modified to tie straight into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Kenosha logo design job was carried out for a management expert that helps business professionals to develop into more successful at supervising people, expectations, and profitability.

A logo layout featuring a fisherman in the middle of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year retailing goods and equipment to outdoor sporting lovers the owners of On the Fly understood the market place was ready for an outdoor sporting merchant that operates as a consignment business. Whether or not you are into boating, sportfishing or rock climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all sorts of interests, a spot to market their pre-owned goods to other sports enthusiasts. I tailored their Kenosha logo design dsign utilizing an illustration that garners the attention of vehicles and projects an image that wakens the enthusiasm of the outdoors. With traffic that averages 45 miles per hour I realized it would take more than the typical logo/sign to get commuters to take notice, hence the illustration of a fly fisherman in his natural and serene habitat.
Logo layout MQ ranches, this logo layout has actually a field integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo concept wasn’t really designed for an Kenosha regional farm it was in reality designed for an investments broker, and this company logo was one of several that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to generate a brand mark that projects self-assurance, financial success, and luxury.
Logo developed for the use of an indication for the restaurant (Brewgrrs), it is a luxuriant manuscript font that is similar to a famous sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created loads of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat project in which I worked directly with the business owner to create a logo which worked very well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon sign that hung above their doors, and was highly visible and very legible from over a block away.