Oak Creek Logo Design

Virtually every new Oak Creek business realizes that they need a logo, however few entrepreneurs thoroughly are aware of the pivotal role their logo can take in their becoming successful, or the reason that one logo works far better than another. A business logo has a critical and lasting impact on the growth of a business, pick the correct one and it can make the door swing and cash register ring, choose the wrong one and it will be an obstacle and a hindrance for the life span of a company. The logos included in the ImageCo portfolio help Oak Creek companies prosper, they are effective in any given scenario and the reason they are so effective is because they all have these five features in common.
  1. Simplicity: simple logo designs don’t require consideration, they can be grasped in just a look.
  2. Scalability: from business cards to signboards a scalable logo will be legible and just as emotive at every dimension.
  3. Versatility: logos that work on any device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they represent.
  5. Relevance: a logo needs to be lasting and will feel relevant today, tomorrow, and twenty years from now.

Retro logo style of a bicycle produced for a Oak Creek coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee shop were opening up in an older section of the community and hoped to visualize a retro atmosphere without appearing as stodgy or low energy. I achieved both of these jobs by means of developing a trademark design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a timeless business image.

clinical logo design with a microscopic lense slide and also bacteria made for Oak Creek clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which examines the causes and consequences of diseases, especially the field of healthcare which works with the laboratory assessment of samples of body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology custom logo design I came up with is the sole instance I call to mind in which I was in a position to integrate a bacteria-laden microscope slide right into a business logo design.

Generally I attempt not to be overly literal with a design and to a point, this specific design approaches the company it serves rather literally, yet it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more intriguing, more attention grabbing and even more memorable.

logo layout with a leaping environment-friendly frog designed for a family enjoyable facility in Oak Creek.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the norm of the kinds of projects that come my way, I’ve produced dozens of logo designs for surgeons, dental professionals, and attorneys but Cool Springz is without question the one and only trampoline park that I have ever had the privilege to work on.

Given that the full name of the company has the word springz in its name the apparent choice would have been to include a couple springs into the design but Cool Springz is a fun location to go and spring does not really reflect an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a more lively high energy feel.

In the end, Cool Springz ended up loving my design and named the frog Jax and included him in to everything they used for advertising. I also think this is the only time that a logo I designed was turned into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

photography logo featuring a group of birds, a hill, a path, a stream, as well as a tree - created for Oak Creek travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a pretty niche field of photography and I believe it is a niche area due to the fact that travel photographers don’t capture locations or things but instead project emotional experiences by means of the photos they record. The idea behind this logo composition was to use negative space to communicate more than what was visible upon initial view, which I think is representative of the majority of professional photographers in that they oftentimes share whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos often have an emotional fullness that can’t be communicated with mere words. I made an effort to do something very similar to this logo by employing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Oak Creek logo design but also to show the depth of her art and in the way that she views the world through the lens of her camera.

 Oak Creek logo style with a seagull utilized for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The bulk of business logo design jobs that I take on I truly savor and the Coastal Wireless design was one that I certainly felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull shape as a stroke in the letter A but the client, while he loved the concept, really did not care for my choice of birds. This man truly loathed seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family did not share his aversion for this particular type of sea bird.

When I turn a concept over to a customer I encourage them to discuss it with friends and colleagues and family as well as with individuals that they don’t even know so as to get impartial assessments on the benefit of a concept. Fortunately, he shared it with his family members and they really loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he proceeded with the original concept.

Custom logo designs are a weird animal in the design world given that the people that have a tendency to hire a professional to design their logo comprehend how crucial a logo is for their organization so they are much more vested in the result. Every logo design job has it’s portion of hurdles, but the biggest challenge is finding that sweet spot in a design that works really well at the job it’s needed to do in branding a company and also providing the customer the image they see for themselves.

a red panda logo design with bamboo in the background, layout for Oak Creek publication publisher

Red Panda Publishers | Logo Design

The book spine is a narrow piece of real estate to work with, but it is the most crucial part of a published book because it is in most cases the primary thing a person sees in the book shop. Concerning a publishing company, it’s the opportunity that they will ever get to spotlight their brand and get their logo design in front of the people that purchase actual books.

This 3 color design is vibrant, picturesque and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design made for an airline company in Los Angeles, the logo has 2 letter A's with the bars modified to indicate they are wings.

Air LA | Logo Design

Airlines come and go yet it seems that in many instances one of the items individuals tend to recall the most are their logos. The Air LA logo design was done for a smaller start-up commuter/shuttle air service located in LA and while I’m not certain it actually “took off” their logo didn’t slow them. The bookend A’s in their brand lent itself well to conferring a feeling of flight and it was undoubtedly a victory.

 Oak Creek logo design made use of for marketing and a label design for Vintage Situation features an antiquated font design.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, which looked to be vintage cases. For this business logo concept I attempted to come up with a logo that provided a fluid vintage feel to it and could be utilized for anything from a website to an insignia on brand new cases that looked like they were from a different era.

Logo created for an orthodontist in Oak Creek, layout consist of an arc with lines intersecting with it to imply steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can be one of the most challenging and difficult logo jobs due to the fact that it appears that every single dental professional integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the very most cliche ridden professions when it comes to small business branding, if restaurants approached their branding in the very same way dental offices do every one of their company logos would definitely be a picture explaining something they served, McDonalds would likely have an image of a potato and a cow.

I understand the thinking behind adding a likeness of something mouth associated to a dentist’s company logo but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I actually love doing dental logos because it challenges me to come up with a design that implies the field of dentistry or a particular field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and eventually I created a design that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this particular concept over to the customer the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo developed for a family members nonprofit, the logo features 4 personalities surprised in elevation to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be representative of the devotion that William McNally had for the families in his community. Most logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy technique to any logo design is to be very literal about what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the business or institution hopes to communicate.

The McNally Foundation’s name provided a distinct opportunity to do a logo that conveyed that they were about families without being overtly cheesy about it. The aim of a logo design is to be remembered and recognized and if the designer tries to use the logo to describe specifically how individuals ought to think or feel they don’t understand the objective of a logo. If you have to ponder a logo design to understand what it means, it has failed, a logo needs to be immediately comprehended and a logo that illustrates itself will never have the opportunity to be comprehended.

Logo style created for a hair design studio including a manuscript font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo which related a sense of peace and connection for their new hair studio. I came up with a concept which did not go the obvious direction of making simply a stylized orchid but instead designed a logo which suggested an orchid in the formation of a swirl incorporated in to the letter O in the name and by placing emphasis on the concept using the silhouette of a hummingbird hovering above the logo itself. The obvious path in designing a logo design is oftentimes the incorrect route and in this case, the design ended up not being about the flower but alternately laid the importance on the perception that they really wanted to project to their patrons.

Arabian steed logo design created for a horse ranch that concentrates on breeding Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo designed a distinct logotype design styled to display the unique physical traits of the Arabian kind of horses. By having an identifiable head shape and very high tail carriage, the Arabian is one of the most easily recognizable horse lineages in the entire world.

Las Cafe logo layout a little dining establishment, layout consists of a changed manuscript font which floats above a group of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a tiny restaurant, style contains a changed manuscript typeface which hovers above a team of luxuriant lines and dots.

Logo style for a software program designer the design attributes as well as legendary component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and hard drive operations. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a connection between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding to what business they are in or how it relates to their specific location. Nevertheless it meant something to the business owner of the business and in many cases the meaning behind a company logo is equally as important as how it serves the organization it represents.

Progress logo layout developed for a Oak Creek indoor designer, design attribute a collection of red circles that converge as well as change the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Oak Creek interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who organizes, researches, coordinates, and oversees such projects. Interior design is a diverse occupation that involves conceptual development, space planning, location inspections, programming, analysis, communicating with the stakeholders of a project, construction supervision, and execution of the design.

logo style provided for Advanced Management Solutions, the personalities for letter V and A in center of the word advanced have actually been changed to tie directly into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Oak Creek logo design assignment was undertaken for a management consultant that enables business leaders to develop into more effective at handling people, expectations, and profitability.

A logo layout featuring a fisherman in the center of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in over 7 billion a year retailing supplies and equipment to outdoor sporting lovers the founders of On the Fly realized the market place was primed for an outdoor sporting retailer that functions as a consignment business. Whether you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all sorts of interests, a spot to sell off their previously owned products to other sports enthusiasts. I created their Oak Creek logo design dsign along with a graphic which garners the attention of vehicles and sends an image that invokes the passion of the outdoors. With visitor traffic that averages 45 mph I realized it would take more than the typical logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and calm habitat.
Logo style MQ farms, this logo layout has actually an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo idea wasn’t really created for an Oak Creek regional farm it was in reality created for a products broker, and this particular company was one of several that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was to generate a brand mark that projected confidence, success, and wealth.
Logo design made for using an indicator for the restaurant (Brewgrrs), it is a luxuriant script font style that is evocative a renowned sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted quite a lot of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a great project in which I worked closely with the owner to develop a business logo that worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage which hung above their doors, and was highly visible and very legible from over a block away.